Movie Channels
Zee Cinema celebrates Bollywood divas, Ramesh Sippy
MUMBAI: Seems like Zee Cinema has a gamut of programmes lined up for the benefit of its viewers.
It has launched two festivals — The Sholay Express and Screen Goddesses-100 Years of Indian Cinema from this month.
Sholay Express is a seven-week festival showcasing director Ramesh Sippy’s best works which will end with the blockbuster Sholay. This festival kicked off on 16 August and will continue till 27 September, at 9 pm every Saturday.
Movies featured in Sholay Express include Seeta Aur Geeta, Shaan, Shakti, Andaz, Akelya, Sagar and Sholay.
On 5 August, Zee Cinema launched the six-month festival, Screen Goddesses, which is a tribute to the leading ladies of Bollywood, across three generations. The channel has zeroed on 26 divas from Nutan to Kareena Kapoor to feature in the festival.
An official release informing the launch of Screen Goddesses stated that the channel is telecasting selected films featuring the actresses in roles that they are still remembered for, on Tuesdays at 9 pm. The festival will end in January 2004.
The release quoted Zee Cinema’s business head Yogesh Radhakrishnan as saying, “As a leading movie channel we are trying to provide our viewers a chance to revisit the magic of Indian cinema. Last year, the channel had showcased a festival called Superstar-100 years of the Indian Cinema as a tribute to legendary actors — from Raj Kapoor to Shah Rukh Khan. The concept was well appreciated by our audience. This is our second such offering.”
Movies already featured include Nutan’s Saudagar on 5 August and Waheeda Rehman’s Dil Diya Dard Liya on 12 August.
On 19 and 26 August, viewers will see Saira Banu in Bairaag and Sharmila Tagore in Masuam respectively.
In the coming months the festival will screen movies of Asha Parekh, Rekha, Jaya Bachchan, Hema Malini, Dimple Kapadia, Sridevi, Jaya Prada, Madhuri Dixit, Juhi Chawla, Kajol, Priety Zinta and Karisma Kapoor.
Movie Channels
Ek Deewane Ki Deewaniyat Premieres 14 Feb on Zee
Ek Deewane Ki Deewaniyat world TV premiere 14 Feb at 8pm passion meets politics.
MUMBAI: Cupid’s arrow just got a plot twist and it’s heading straight for your TV screen. This Valentine’s Day, Zee Cinema is turning up the heat with the world television premiere of Ek Deewane Ki Deewaniyat, a raw, rule-breaking romantic drama that proves love doesn’t always come wrapped in roses.
Set to air on Saturday, 14 February at 8pm, the film stars Harshvardhan Rane and Sonam Bajwa, directed by Milap Zaveri. It dives headfirst into obsession, heartbreak, and the kind of unconditional love that leaves scorch marks. Rane plays Vikramaditya, a powerful politician whose all-consuming passion for actress Adaa spirals into chaos when his feelings go unreturned unleashing a storm of emotion, misunderstanding, and life-altering consequences.
The timing couldn’t be sharper. Audiences are clearly craving intense love stories over sugar-coated ones, and this film taps straight into that vein. Harshvardhan Rane already has a loyal fanbase from his cult hit Sanam Teri Kasam, which cemented his status as the go-to guy for heart-wrenching romance especially among younger viewers who keep the film on repeat.
Milap Zaveri captured the film’s beating heart, “This film is about love that doesn’t follow rules. With Valentine’s Day being a time when audiences gravitate towards romantic narratives, the television premiere of Ek Deewane Ki Deewaniyat on Zee Cinema felt like the perfect fit. The continued love for intense romances shows there is a strong emotional appetite for such stories.”
Rane himself called it a story rooted in messy, honest emotion, “Ek Deewane Ki Deewaniyat explores love in its most intense and vulnerable form where emotions are messy and deeply human. It’s a story that doesn’t shy away from passion or pain on Valentine’s Day making it even more special as it reflects the many shades of love people experience.”
Sonam Bajwa added her take, “Ek Deewane Ki Deewaniyat is not a conventional love story, it’s raw, intense and emotional. Valentine’s Day is usually associated with happy romance but this film explores love in its most vulnerable form.”
So if your Valentine’s plans include more than chocolates and clichés, tune in to Zee Cinema at 8pm on 14 February. Because sometimes the most unforgettable love stories aren’t the ones that end neatly, they’re the ones that leave you questioning just how far passion can push before everything changes.
