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Zee Business ‘Aapki Khabar, Aapka Fayda’ show exposes Bournvita controversy truth
Mumbai: Bournvita – one of the most common ‘healthy’ chocolate health drinks, hit the news headlines in the week gone by, raising questions in the consumers’ minds on reconsidering their purchasing decisions on such health drinks.
Revant Himatsingka, an Instagram influencer claimed that Cadbury’s Bournvita contains high sugar content in a viral video. The influencer said Bournvita’s tagline “Taiyari Jeet Ki” (preparation for victory) should be ‘Taiyari Diabetes Ki’ (preparation for diabetes) due to its high sugar content. Scientist and Nutrition specialist Dr. Abby Philips supported this claim and listed research papers in this defense on TheLiverDoc @theliverdr. The viral video and scientist’s claim further resulted in damaging the brand’s reputation.
To this, Mondelez International issued an official statement claiming that ‘All Ingredients in Bournvita are safe and within permissible limits as per the regulatory guideline’. However, the influencer deleted the video after receiving a legal notice on the same.
To investigate this controversial matter on powdered products further, Zee Business’ prime time show ‘Aapki Khabar, Aapka Fayda’ , invited a panel of health experts -Dr. Jagruti Sanghvi (Sr. Pediatrician, Nanavati Max Hospital) Dr. Swati Maheshwari (Sr. Physician), and Dr. Shweta Khandelwal (Head- Nutrition Research, PHFI). The panel discussion moderated by Zee Business senior anchor Deepak Dobhal, discussed facts about natural sugar, added sugars, the claim of ‘clinically proven’ claims by powdered products, responsible parenting etc. This spread awareness among widespread viewers on the importance of reading and understanding the nutrient value of each of the ingredients printed on each of the neatly packed products.
The emphasis on awareness among consumers and policy implementation resulted in FSSAI taking note of Zee Business and other media reports about Bournvita; to take strict action against violators. It reiterated that the mandate of FSSAI is to lay down science-based standards for food products in the country and enforce the same.
FSSAI said that if the companies fail to toe the guidelines, they will be fined heavily. The regulatory body also claimed that strict action will be taken against violators and said “Where a claimed health benefit is attributed directly to the product, it shall be based on statistically significant results from well-designed human intervention studies, conducted by or under the guidance of established research institutions, in line with the principles of GCP (Good Clinical Practices) and peer-reviewed or published in a peer-reviewed reputed scientific journal. To ensure compliance with the said provisions the licensing-cum-designated officers notified both at the central and state levels are empowered to call upon the FBOs to submit scientific evidence for such health claims being made on the products, failing which or in case of unsatisfactory response the FBO is required to withdraw such claims or modify them as per the provisions of the said Regulations failing which the FBO can be penalized with a fine extending up to Rs.10 lakhs, as per Section-53 of the Food Safety and Standards Act 2006, apart from other stringent punishments like suspension/cancellation of license etc. in case of repeated offenses.”
Highlighting the far-fetched impact of the investigative stance, Zee Business managing editor Anil Singhvi said, “We, at Zee Business, strongly believe in responsible journalism. Investigating controversies and presenting factual information in shows like ’Aapki Khabar, Aapka Fayda’, ensuring that unfiltered information reaches the Indian households on a timely basis. The latest decision taken by FSSAI post the truth revealed by our investigative team, encourages us to break such controversial chains and continue presenting facts to our viewers The decision on what makes ‘news’ and the need to investigate specific controversial topics across different beats, is taken based on the impact of the ongoing topics and its impact of it on living standards. ”
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WITT Summit 2026 concludes in New Delhi
Babar Azam’s comical diving attempt goes viral as league introduces anti-dew measures.
MUMBAI: The WITT Summit just wrapped up with enough big ideas to fill a policy playbook because when India’s leaders, thinkers and icons gather under one roof, even the conversations hit sixes. The eighth edition of TV9 Network’s flagship What India Thinks Today (WITT) Summit 2026 concluded on Saturday after two days of dynamic discussions at its New Delhi venue. India’s largest multi-domain public policy and culture summit brought together political leaders, policymakers, sports icons, artists and technology innovators to examine the forces shaping contemporary India and its global standing.
Prime minister Narendra Modi delivered the keynote address on the theme “India and the World” for the third consecutive year. In a wide-ranging speech, he addressed the ongoing conflict in West Asia, calling for restraint and compassion while highlighting India’s continued development trajectory despite global turmoil.
The summit featured candid conversations with state leaders. Telangana Chief Minister A. Revanth Reddy articulated a people-first governance model and contrasted it with other development approaches. Madhya Pradesh Chief Minister Mohan Yadav declared that Left-wing extremism had been effectively eliminated in his state and highlighted preparations for the upcoming Kumbh Mela. Punjab Chief Minister Bhagwant Mann defended his government’s record, citing the closure of 19 toll plazas and creation of the Sadak Suraksha Force. Karnataka Deputy Chief Minister D.K. Shivakumar expressed confidence in Congress prospects in Assam and addressed recent allegations against him.
On geopolitics and national security, Union Minister Jyotiraditya Scindia outlined India’s ambition to become a builder of trusted digital infrastructure for the world, citing the rapid 5G rollout and village-level 4G connectivity.
Cricket received significant attention. Former India captain Sourav Ganguly praised player freedom and trust as hallmarks of great leadership and named MS Dhoni as the greatest captain due to his World Cup successes. India women’s team bowling coach Aavishkar Salvi credited the BCCI and Women’s Premier League for building a pipeline of world-class talent behind the team’s recent ODI World Cup triumph.
The summit also hosted the inaugural AI² Awards 2026, celebrating the convergence of human creativity and machine intelligence in storytelling and content creation. Poet and kathavachak Kumar Vishwas delivered a nuanced take on India’s concept of Dharma and criticised the recent arrest of an 80-year-old Shankaracharya. Veteran lyricist Sameer Anjaan and storyteller Neelesh Misra reflected on changing music trends and artistic responsibility in the wake of a recent controversy involving Nora Fatehi.
In a country where conversations often run as deep as the Ganges, the WITT Summit proved once again that when leaders, thinkers and storytellers come together, the real winner is public discourse lively, layered and refreshingly unafraid to tackle the big questions shaping India’s tomorrow.
