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Xscale announces ‘Coffee with Xscale 2.0’
Mumbai: Xscale, a B2B consulting and technology firm, has announced the second edition of its flagship event, named, ‘Coffee with Xscale 2.0’. The event follows the tremendous success of its inaugural event – ‘Coffee with Xscale’. Aimed primarily at fostering collaboration, growth, and scalability of India’s B2B SaaS and tech community, the event will be held on 20 July 2024, at IIT Delhi. It will bring together founders, investors, venture capitalists, and CXOs from healthtech, fintech, and B2B SaaS & tech industries.
The Indian SaaS and tech community shows a robust outlook heading into 2024, poised to become a major growth engine with an anticipated 25X revenue growth over the next decade. Xscale’s event will catalyse growth for the community by bringing together over 150 participants, including 100 plus founders, 30 plus VC firms active in this sector, and 15 plus CXOs from a divergent range of B2B-focused companies, on one platform.
Commenting on the growth opportunity, Xscale founder Neeraj Saxena said, “In today’s rapidly evolving landscape of Enterprise SaaS and Tech, it is essential for startups and investors to reimagine their strategies to capitalize on the sector’s potential fully. With the sector poised for exponential growth, our primary focus should be creating world-class products and expanding revenue streams globally. Despite the remarkable innovation shown by Indian founders, accessing global markets remains a critical challenge hindering their growth.”
He also added, “Furthermore, investors need to navigate the maturaty curve of Enterprise SaaS and Tech revenues and tailor their investment strategies accordingly. Developing a robust growth-centric strategy necessitates strong collaboration among all stakeholders within the ecosystem. We are confident that this event will play a crucial role in fostering a cohesive and supportive enterprise SaaS and tech community in India,” he added. Through strategic alliances and partnerships, the event will act as a force multiplier, preparing and supporting players for the next growth cycle in the B2B & Tech space. It will adopt a unique approach to meet the needs of Enterprise SaaS/Tech startups, from building an enterprise product to providing fundraising opportunities and selling the product.
The event will consist of vibrant panel discussions around ‘Shaping the Future: Venture Capital Insights for Indian Startups’, ‘Scaling from seed to IPO’, ‘Catalyzing Innovation: Collaborations Between Enterprises and Startups’, and ‘Building a Stronger and Cohesive Startup Ecosystem’. These discussions will evoke and drive deep conversations to forge a path of efficiency, resiliency, and growth for the community.
The event is supported by IVCA (Indian Venture Capital Association), a not-for-profit body promoting alternate capital industry. The event will host more than 45 VC funds including Onshellare Ventures, Global Brain Venture Capital, Cactus Venture Partners, Piper Serica, Thinkuvate, among others.
The event will be held from 9 am to 4:30 pm and interested participants join by registering for the invite.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
