iWorld
Wynk Music offers a set tour for Kalki 2898AD sci-fi thriller fans
Mumbai: Music streaming app Wynk Music, continues to offer enthralling experiences to its users. Wynk Premium users now stand a never-before-exclusive chance to enter the world of the latest science fiction – Kalki 2898AD with a tour of the movie set.
To win ‘The Kalki Experience on Wynk’, users have to simply stream the songs of the movie on Wynk Music here: https://open.wynk.in/Kalki. Five winners will be selected from amongst all participating users across the country and offered the once-in-a-lifetime opportunity to experience the enthralling set of the Hindu mythology-inspired post-apocalyptic action thriller. The contest is live until July 7, 2024.
Wynk Music is also the official music streaming partner for the movie. The entire music catalogue of the movie and especially the theme song, sung by Gowtham Bharadwaj and composed by Santosh Narayanan, is available on Wynk Music for users to stream seamlessly. Wynk users can also download ringtones and Hello Tunes of these songs from the Prabhas, Amitabh Bachchan, Deepika Padukone and Kamal Haasan starrer magnum opus. Since the launch of the first song of the movie, there has been a surge in users setting the Hellotunes and Ringtones of these tracks. Users can search for the songs on the Wynk app to avail of these features.
The partnership also solidifies Wynk Music’s commitment to serve all audiences across all languages, beyond Hindi. The 4 south languages – Telugu, Tamil, Kannada and Malayalam hold close to 30 per cent of the consumption of the app. In recent years, there has been a positive trend of songs from regional languages performing across India.
All Wynk Premium users on the app will be eligible to participate in the Kalki contest. Wynk has been dedicated to not only providing top-tier musical experiences but also actively fostering closer bonds between fans and the artists they adore, allowing fans to explore opportunities to make their dreams come true, whether it’s meeting their favourite artist or engaging with their favourite movies. In line with this, Wynk has been organising many such events like giving its premium users a chance to exclusively jam with international music sensation – Ed Sheeran or have a “Coffee date with Jubin Nautiyal”.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
