News Broadcasting
WRC motor action premieres on AXN
MUMBAI: Vroom vroom must the theme music at AXN these day. Starting today, 22 January 2004, the channel will flag off the action with the preview show ofThe World Rally Championship.
The preview show for the action from the terrains in Mexico will be held on 22 January at 9:30, while the first race, debut at Monte Carlo, will premier on 30 January 2004 at 9 pm.
The edge of the seat, pacy and action packed entertainment, the 2004 World Rally Championship marks AXN foray into the genre of lifestyle sports.
The WRC race, unlike most other races, does not lay emphasis on who crosses the finish line. Drivers start off at one or two minute interval and are timed on a fixed route. The team that takes the least amount of time to finish the various stages of the competition wins, informs a company release.
The World Rally Championship, this year, spans across 12 exotic locations from the open roads of Spain to the hills of Argentina. The drivers will navigate through asphalt, gravel, snow, and mud. Besides getting and exclusive telecast for its viewers, the channel plans to offer in-depth information on the cars, as well as profiles on every team and driver.
The cars making apearance in the race range from the Subaru Impreza to the Ford Focus RS to the Citroen Xsara. Manufactured in all different parts of the world, they are souped up with the latest automotive gadgets for maximum power. The profiles of WRC models hitting the tracks this year, include cars are put together by sophisticated engineering and state-of-the-art technology, adds the release.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
