Music and Youth
Vh1 rolls into festive season with revamped line-up
MUMBAI: In addition to VH1’s current favorites on air like The X Factor UK, Rock Legends, Vh1 Trending, Vh1 Playlist, Vh1 Hip Hop Hustle, etc the channel is geared up for a new line-up. It will present a line of shows like A To Z of EMA’s, Vh1 Fate, 2016 Europe Music Awards Nominees Special, Vh1 Drawn to Life and Vh1 One in a Billion.
Vh1 is now priming to go into the second phase of its college program, Vh1 Represent. It will now reach 200 colleges across 25 cities in India with numerous on-ground initiatives, partnerships with college festivals and 400 youth ambassadors that represent the brand within colleges. In this phase expansion to tier two markets is a main focus helping the brand reach out to the youth pan India in a fun and engaging manner.
Viacom18 English entertainment marketing head Sabrina D’Souza said, “This month, we’re not just excited about the wholesome programming we’re going to be offering, but the college program Vh1 Represent. Poised to be India’s largest youth connect program we are really excited about the road ahead.”
A to Z of EMAs will premiere on 9 October 1 pm whereas Vh1 Fate will air from 16 October at 12 pm and 7 pm. 2016 Europe Music Awards Nominees Special will be broadcast on 26 October 7 pm onwards!
From random, computer-generated shapes to more expansive, plot-driven affairs, music videos have embraced the world of animation to give action to their beats. On t he occasion of International Animation Day, Vh1 is all set to present Vh1 Drawn to Life, compiling the best animated music videos on 28 October at 12 pm and 8 pm.
The Diwali special show, Vh1 One in a Billion will premiere few of the best music videos that have achieved the milestone of having over a billion views in the digital world on 31 October at 12 pm and 8 pm.
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
