Music and Youth
UTV’s ‘Shagun’ riding high in afternoon slot: TAM data
If its Kyunki Saas Bhi Kabhi Bahu Thi from the Balaji stable in the evening prime band, UTV’s Shagun is currently the number one non prime time show on television among Hindi speaking audiences. The unfolding drama has left Sony’s Ghar Ek Mandir, Zee TV’s Babul Ki Duniya and even the newly launched Chandan Ka Palna on Zee far behind in the soap race, according to a company release.
It is among the top 4 shows today on Star Plus after KSBKBT, Kahani Ghar Ghar Ki and Kaun Banega Crorepati, despite being in the afternoon time band, the release adds.
Shagun has steadily climbed the TRP charts to garner ratings better than many prime time programmes. Says Zarina Mehta who created the show: “We are delighted that our story is appealing to audiences. Shagun is about two sisters Aradhana & Arti who love each other more than life itself. But Aradhana is “abshaguni” (jinxed) and somehow manages to bring terrible unhappiness not only to herself but worse still to those she loves most. Shagun is a tragic and beautiful story of Aradhana’s struggle to win despite her own fate.”
Latest TAM data collated for a three-week period across all-India C&S homes, shows Shagun averaging 2.9 TRPs ahead of Sony’s Ghar Ek Mandir with 2.5 TRPs and both Zee offerings Chandan Ki Palna Resham (0.8 TRPs) and Gharana (0.6 TRPs). All these programmes air in the afternoon slot.
Shagun screens every afternoon at 2:30 PM with a repeat telecast at 11:30 PM from Monday to Thursday on Star Plus.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
