News Broadcasting
US teens prefer mobiles to television: survey
MUMBAI: One half of 1000 teens in the US are more glued to their mobile phones than television. This is part of the findings thrown up by a survey conducted by the US research firm Itracks.
The online survey, conducted for ACE*COMM, polled teens across North America between the ages of 13 and 18 from 30 July to 9 August 2005. The survey also revealed that on average, teens spend almost as much time on their mobile phones as they spend doing physical activity.
The survey has also found that mobile phone abuse is rampant among the teens. More than one-third (38 per cent) of teens surveyed use their mobile phones to SMS their friends during school, 30 per cent play video games on their phones while in school, and more than one-quarter (26 per cent) use their phones to talk to people their parents would not approve of.
ACE*COMM is the US-based global provider of advanced operations support systems (OSS) solutions for telecom service providers and enterprises.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
