Hindi
Ultra Media lights up IFFI carnival with a Guru Dutt showcase
GOA: Ultra Media & Entertainment Group turned heads at the IFFI 2025 carnival parade with a flamboyant tableau honouring the cinematic genius of Guru Dutt and India’s enduring love affair with the big screen. As the festival burst into colour on the streets of Goa, Ultra’s float stole the show with a visual mash-up of vintage artistry and modern streaming clout.
The festival opened with governor Pusapati Ashok Gajapathi Raju and chief minister Pramod Sawant watering a Tulsi plant, a symbolic nod to sustainability and cultural continuity. Ultra followed that cue with a sweeping recreation of classics such as Pyaasa, Chaudhvin Ka Chand, Kagaz Ke Phool and Sahib Bibi Aur Ghulam, marking 100 years of Guru Dutt with brooding shadows, poetic mise-en-scène and unmistakable romantic melancholy.
Then came the power pivot. Digital screens and bold graphics charted Ultra’s leap from VHS and DVDs to a multi OTT play: Ultra Play for Hindi cinema and originals, Ultra Jhakaas for Marathi content, Ultra Gaane for music and more platforms loading soon. The message was unmistakable: archiving the past is not enough as streaming is the new home for India’s vast film legacy.
Chairman and chief executive Sushilkumar Agrawal said the tribute underlined Ultra’s mission to preserve cinematic memory while embracing new formats. Chief operating officer Rajat Agrawal said India’s diverse audiences want stories rooted in culture and authenticity and Ultra intends to deliver them across languages and screens.
Delegates and cinephiles cheered the nostalgia meets new tech spectacle. For a parade built on spectacle, Ultra’s float delivered a reminder: the future of Indian cinema still draws its power from the light and shadows of its past and this show has only just begun.
Hindi
Dhurandhar returns to theatres worldwide on March 13 ahead of Dhurandhar The Revenge release
Jio Studios re-releases blockbuster across 500 screens globally before sequel
MUMBAI: The spy saga of Dhurandhar is gearing up for a big-screen encore before its next chapter arrives.
Ahead of the release of Dhurandhar The Revenge on March 19, Jio Studios and B62 Studios are bringing the original Dhurandhar back to cinemas worldwide in a rare international theatrical re-release.
The global blockbuster is returning across nearly 500 screens, including around 250 in India from March 12 and another 250 overseas beginning March 13.
For fans of the franchise, the move offers a chance to revisit the film that ignited the high-octane spy-action universe just days before the sequel lands in theatres. It also sets up a rare back-to-back big-screen experience, allowing audiences to relive the original before diving straight into the next chapter.
While re-releases of popular films are occasionally seen in India, international re-runs of Hindi films remain uncommon. The scale of the rollout reflects the growing global appetite for the franchise.
In North America alone, Dhurandhar will return to theatres across nearly 185 screens, highlighting the strong anticipation surrounding the upcoming sequel.
The excitement is set to build further with special Wednesday premiere shows of Dhurandhar The Revenge scheduled across the US and Canada on March 18, a day ahead of its global release. Many of these premieres will be hosted on premium large format screens, featuring wall-to-wall displays, immersive sound systems such as Dolby Atmos, enhanced projection and luxury seating.
These formats are typically reserved for major Hollywood event films, and early bookings suggest strong demand with several shows already sold out.
The recently released trailer of Dhurandhar The Revenge has also sparked buzz among exhibitors and trade circles, with expectations running high for the film’s international performance.
Dhurandhar The Revenge is written, directed and produced by Aditya Dhar. The film is produced by Jyoti Deshpande and Lokesh Dhar.
Jio Studios presents a B62 Studios production, an Aditya Dhar film.
The spy-action thriller will release worldwide on March 19, 2026, in five languages including Hindi, Tamil, Telugu, Malayalam and Kannada.
The film arrives in theatres globally on the occasion of Gudi Padwa and Ugadi, just ahead of Eid, setting the stage for a festive box office run.
