News Broadcasting
Uduak Amimo is BBC World Service senior editorial adviser
MUMBAI: BBC World Service has appointed Uduak Amimo as its senior editorial adviser, supporting the Director of the BBC World Service, Nigel Chapman. Uduak advises on the editorial leadership and management of the world’s leading international radio broadcaster and its New Media operations. Her role also includes facilitating editorial collaborations between the World Service and the BBC’s international news services.
Chapman said, “I am very pleased that Uduak is taking on this new role. The World Service has 163m weekly global listeners, of which a huge proportion is from Africa. Uduak’s knowledge of Africa will ensure we keep a close focus on the continent and her production experience will help us raise standards across the board.”
Uduak first joined the BBC in 2002, as a producer and presenter with the English-language BBC African news and current affairs programmes, Network Africa and Focus on Africa.
She says: “I am delighted to be given an opportunity to help shape the BBC’s global agenda. I will also bring my strong links with Africa and my special interest in the region to this role but I am also looking forward to developing my experiences beyond the continent.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
