News Broadcasting
Times Now tweaks its look, launches four news based shows
MUMBAI:Times Now is giving a double boost to news on television by launching four new daily news based shows. The new shows; News Now Morning, Business Buzz, Live Report and The Game conform to the new look the 24-hour English general news channel has donned.
With the introduction of four new shows, the channel has evolved a new look and feel by providing more visual space. The channel, which presently runs three tickers, will reduce it to two with the revamp. The channel will showcase its anchors in a white-line bordered frame. According to Times Now CEO Sunil Lulla, “The four new shows add to the quality of information our viewers need.”
Starting 17 July, the channel has kicked off the day with a new morning breakfast show — News Now Morning. Lulla says that for a Times Now viewer, the morning news bulletin, which will be aired at 6 am, is the best way of getting ready to face the new day.
The channel maintains its agenda is to keep redefining the concept of news for their urbanite target audience. Business Buzz, which will air from 9:30 am to 12 noon and again from 3 pm to 4 pm, is aimed at giving viewers a complete picture of the day’s business news and markets. The channel will also leverage content from sister print publication and leading financial paper The Economic Times as well the global news service Reuters.
At 12 noon there is Live Report, where the channel will go live for half an hour to the story of the moment. The show’s tagline is pure news at noon.
At 7:30 pm is The Game, which as the name implies is primarily for sports fans. The Game will have cricket journalists Faisal Sharif and Dinesh Chopra pitching to provide inside stories and scoops on the country’s most popular sport.
Talking about the programming of the new shows, Times Now editor-in-chief Arnab Goswami says, “The new look and the new shows will make us pacier and even more newsy. We’ve already been acknowledged as number one in coverage of big stories. Now, we’ll also have the widest range of shows aimed at just one purpose, putting out much more news on our channel and broadcasting the news with energy and conviction, since the viewers are tired of bland or preachy news channels.”
Concludes Lulla, “In the coming weeks, the channel is likely to launch a brand campaign and we will continue to sharpen the channel as we go long.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
