News Broadcasting
Times Global Broadcasting’s English news channel christened ‘Times Now’
MUMBAI: The Times Global Broadcasting Company Ltd, which has been targeting to launch before the festive season, has christened its English news channel as – – ‘Times Now’.
The 24- hour English news channel has unveiled its name and the visual identity. In a statement issued from Times Global Broadcasting Company the name leverages the popular franchise of the Times Group in the domain of news. Times Now – the name and logo reflects the channels commitment to news gathering, presenting it in a modern form relevant to the changing needs of the urban audience.
The logo has been designed by Giant Octopus, the international design mogul. The broadcasters will be using the logo in a variety of formats on and off air as well as on the website, in interactive television and peripheral materials. The 3-D stylized metallic look of the logo represents the new-age design philosophy, informs the media release.
Times Global Broadcasting Co Ltd chairman Vineet Jain who has been behind christening of brands like Indiatimes, Radio Mirchi and Zoom, said, “The name stands for immediacy and the logo has a cutting edge and distinctive visual appeal”. The blue and red colors bring alive the vibrancy, serenity, warmth and firmness of the brand. ‘Now’ asserts the urgency associated with news. Times Now personifies and integrates the brand values of the Times Group and stands upright with the ‘of the moment’ and “on the go “image for the news channel.”
Giant Octopus has been instrumental in creating and packaging the visual identity for key news and television channels including Fox News and its several affiliates, Al Jazeera, NBC, CBS, ABC, and Discovery & Animal Planet.
The logo development is the result of active participation of Giant Octopus with the creative teams of Times Global Broadcasting, states the release.
Times Global Broadcasting chief executive officer Sunil Lulla said, “Times Now – is for the growing influential urban audience – its name and design appeals to their aspirations and sensibilities – very much the way in which the channel will be relevant and experiential to them.”
Times Now will provide up to the minute news and current affairs from India and around the world. The programming will include news gathered by Reuters from around the world.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
