iWorld
Time Warner invests into Hulu as equity owner
BENGALURU: Time Warner Inc. and Hulu LLC announced today that Time Warner will become a 10 percent owner of Hulu, the premium streaming TV service that offers the best of current season programming, premium original content, films and full seasons of hit series. Time Warner joins The Walt Disney Company, 21st Century Fox, and Comcast in the joint venture.
Turner’s powerful entertainment, sports, news and kids networks including TNT, TBS, CNN, Cartoon Network, Adult Swim, truTV, Boomerang and Turner Classic Movies will be available live and on-demand on Hulu’s new live-streaming service, which is slated to launch early next year. Hulu will continue its current offering of ad-supported and ad-free subscription video on demand products to complement both traditional pay TV packages as well as the new streaming service.
Time Warner chairman and CEO Jeff Bewkes said, “Our investment in Hulu underscores Time Warner’s commitment to supporting and developing new platforms for the delivery of high-quality content and great consumer experiences to audiences around the globe.”
Bewkes continued: “We’re also excited to join Hulu’s other owners in launching a new consumer-friendly package featuring leading networks that will deliver more value to audiences and complement Hulu’s core SVOD offerings. The inclusion of Turner’s networks in Hulu’s new streaming service furthers our efforts to allow consumers to engage with and enjoy our brands across a wide range of platforms and services.”
Hulu CEO Mike Hopkins said, “This investment from Time Warner marks a major step for Hulu as we continue to redefine television for both consumers and advertisers. Our two companies have long enjoyed a productive relationship – which includes the availability of past seasons of popular Turner shows on our current SVOD offerings – and we are very proud that Turner’s networks will be included in our planned live streaming service.”
iWorld
Taylor Swift sued by Maren Wade over Showgirl trademark clash
Las Vegas performer claims hit album branding overshadows her long-held identity
MUMBAI: A high-profile trademark dispute is brewing in the entertainment world as Las Vegas performer Maren Wade has filed a lawsuit against global pop star Taylor Swift over the title of her latest album.
Filed on March 30 in the U.S. District Court for the Central District of California, the suit accuses Swift and UMG Recordings of trademark infringement, false designation and unfair competition. At the centre of the dispute is Swift’s chart-topping album The Life of a Showgirl, released in October 2025.
Wade argues that the album’s title and branding are confusingly similar to her long-established trademark Confessions of a Showgirl, which she has built since 2014. What began as a column in Las Vegas Weekly has since expanded into a touring stage show, podcast and book, with a federal trademark secured in 2015.
The complaint leans heavily on the concept of reverse confusion. Wade claims Swift’s global popularity has effectively drowned out her brand, leaving audiences to assume she is imitating the singer rather than the other way around. The lawsuit cites instances of fans using Wade’s trademarked phrase in connection with Swift’s album and search results increasingly pointing to Swift-related content.
A key element of the case involves the U.S. Patent and Trademark Office, which had already raised concerns. According to the filing, the office issued a partial refusal of Swift’s trademark application in late 2025, citing a likelihood of confusion due to shared phrasing and overlapping entertainment categories.
“They did not do so quietly,” the complaint notes, referring to the album’s rollout, which quickly extended into merchandise, labels and retail branding aimed at a similar audience.
Wade is seeking a permanent injunction to stop further use of the title, along with a share of profits, damages and legal costs. The stakes are high given the album’s commercial success, with over four million units sold in its first week in the United States alone.
Taylor Swift, known for her expansive intellectual property portfolio, operates through entities such as TAS Rights Management and Bravado, which manage her trademarks and global merchandising operations.
The outcome could hinge on whether the court sees the similarity as coincidence or confusion. For now, the case sets the stage for a legal showdown that may determine who truly owns the spotlight in the “showgirl” story.
