News Broadcasting
Three ETV channels enter USA
MUMBAI: Starting 2 May Monday, ETV channels ETV Bangla, Telugu and Gujarati will be available in the United States of America. The channels will be launched in the DirecTV platform.
The network had earlier slotted the US launch of ETV Telugu, ETV Telugu-II, ETV Kannada, ETV Gujarat and ETV Bangla in the last quarter of 2004. But the plans got delayed due to some last minute technical fine-tuning that was required.
“Now we are planning our US entry phase-wise. Our ETV-2, Kannada and Marathi channels will enter the USA in the second phase,” says ETV chief producer Manvi.
ETV has eleven regional channels in its network, including ETV Telugu, ETV Bangla,ETV Kannada, ETV Urdu, ETV Marathi and ETV Gujarati.
News Broadcasting
India Today Group debuts AI anchor ‘Sutra’ at AI Impact Summit 2026
Sutra aims to simplify live policy debates using sovereign AI models
NEW DELHI: India Today Group has unveiled Sutra, an AI-driven news anchor designed to deliver real-time, contextual reporting, marking the group’s latest push to integrate artificial intelligence into mainstream journalism.
The AI anchor was introduced at the India AI Impact Summit 2026 in New Delhi and developed in collaboration with BharatGen, with the initiative showcased by the Ministry of Electronics and Information Technology.
India Today Group said Sutra is built to navigate complex policy discussions and fast-moving developments by synthesising information into concise, accessible insights, aimed at narrowing the gap between high-level debates and public understanding. The AI anchor was used to surface live takeaways from key sessions at the summit.
India Today Group chief AI officer Nilanjan Das, said the project was focused on clarity and accessibility without diluting editorial rigour. He added that working with BharatGen aligned the group’s AI ambitions with India’s broader push towards sovereign technology capabilities.
BharatGen CEO Rishi Bal, said the partnership reflected a shift from basic automation towards deeper contextual intelligence in media. He emphasised the importance of indigenous, multimodal AI models capable of understanding Indian languages, regional dialects and cultural nuance, particularly as AI-driven news formats gain traction.
The launch positions India Today Group among the first major Indian media houses to deploy an AI anchor backed by home-grown technology, underscoring a growing convergence between journalism, public policy and sovereign AI infrastructure.
