News Headline
Thomas Cook launches campaign with Tourism Malaysia
MUMBAI: With holiday season upon us and toleverage on the same, Thomas Cook has introduced its latest brand campaign in partnership with Tourism Malaysia.
The campaign internally titled ‘Snapshots of the Mind’ introduces the poignant recall of holiday photos, creatively animated to bring in the vibrant feel of a motion picture.
Thomas Cook marketing head Abraham Alapatt said elaborates: “At Thomas Cook, innovation is in our DNA and our new marketing campaign promoting Malaysia Tourism is yet another pioneering initiative from the Thomas Cook stable.”
He added, “Our Television Commercial (TVC) utilises a truly novel technique, where still images are animated using computer graphics to create a short, yet impactful film, ensuring not just higher recall for both brands, but a strong allure that entices consumers to book their next holiday in Malaysia. Innovative and a first of its kind in India, this technique makes for great visual appeal amongst viewers.”
Malaysia Tourism director Manoharan Periasamy said, “Destination Malaysia has been featured in a never before avatar, and it is a delight to partner with Thomas Cook, the inventors of the world’s first package holiday. Their innovative campaign is a game changer and its creative use of technology, is sheer genius.
He elaborated, “We were looking to showcase Malaysia’s array of memorable experiences while revealing newer facets of both popular and niche destinations to Indian travelers, albeit differently, and Thomas Cook India’s campaign has come out a winner.”
The brand campaign runs across print, electronic and digital mediums.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
