Hollywood
‘The Hundred-Foot Journey’ to be released on 8 August
NEW DELHI: The Hundred-Foot Journey directed by Lasse Halstrom, a film about the adventures across the world of a young Muslim who flees Mumbai along with his family after a riot, is set for release in Hollywood on 8 August.
Co-produced by Steven Spielberg and Oprah Winfrey is based on the 2010 book of the same name authored by Richard C. Morais. The film has Manish Dayal in his debut role as a lead actor. The film also stars Helen Mirren, Om Puri and Juhi Chawla.
Dayal plays Hassan Haji, whose family ends up in southern France after a stint in England. Haji is a chef cooking at his family-run, Indian eatery ‘Maison Mumbai,’ an establishment his father, played by Puri, opens a hundred feet away and across from a Michelin-starred French restaurant helmed by the snooty Madame Mallory, played by Mirren.
A grand culinary battle ensues until Haji’s young cooking ingénue shows her the possibilities for weaving their two culinary traditions together. Haji, a gifted cook who’s fascinated with French culinary tradition, falls for Marguerite, played by Charlotte Le Bon, Madame’s sous chef.
Dayal was born in Orangeburg, South Carolina, as Manish Sudhir Patel. He attended George Washington University and after graduation, studied acting at The New York Conservatory for Dramatic Arts (formerly The School for Film and Television) in New York City.
The 31-year-old actor now shuttles between New York and Los Angeles.
Speaking to the United Kingdom’s The Gaurdian, Dayal who has a southern accent said he had to first deliver his lines for the film in an Indian accent, transitioning to an Indian learning to speak French, and finally to that of a long-time French resident.
He also took French cooking lessons to prepare for his role. But the actor is no stranger to cooking, as he says it was an important part of growing up in his Gujarati family.
“I think that more movies about South Asian diaspora are going to result from this partnership,” he told the paper. Dayal says he was not a huge fan of Bollywood while growing up, but is open to Indian cinema minus the song and dance. He is best-known for playing the role of Raj Kher in the hit television series 90210, and also appeared in films like The Sorcerer’s Apprentice (2010), Walkaway (2010) and Breaking the Girls (2013).
Prior to actual filming, Dayal and Le Bon also spent a considerable amount of time going to restaurants and observing and learning in kitchens. To sign off on the food featured in the film, producer Juliet Blake consulted an Indian-born chef Floyd Cardoz who has made a name for himself in the culinary world with fusion cuisine.
The film produced by DreamWorks in which India’s Reliance Entertainment is an investor, is the latest among Hollywood films in recent years that have told Indian stories including ‘The Namesake’, ‘Slumdog Millionaire’, ‘Life of Pi’, ‘Best Exotic Marigold Hotel’ and the latest ‘Million Dollar Arm.’
Variety magazine, in its review of the film says “The Hundred-Foot Journey is a “genteel, overlong adaptation of Richard C. Morais’ 2010 novel about two rival restaurants operating in a sleepy French village,” accentuated by “a high-energy score by A.R. Rahman, exquisite gastro-porn shot by Linus Sandgren, the winningly barbed chemistry of Mirren and Puri.
“With the formidable backing of producers Steven Spielberg and Oprah Winfrey, the DreamWorks concoction should cater to a broad array of art-house appetites, particularly among those viewers who embraced the similar East-meets-West fusion cuisine of “The Best Exotic Marigold Hotel,” the magazine says.
Calling the film “chicken tikka masala for the soul,” The Hollywood Reporter in its review, says “The Hundred-Foot Journey” is a movie designed to comfort. “Stimulating taste buds and little else, Lasse Hallstrom’s latest film picks up where his 2000 hit ‘Chocolat’ left off, in terms of the affectionate shaming of provincial Gallic villagers,” the review says. “Top lining Helen Mirren and Om Puri as rival restaurateurs in the Midi-Pyrénées region of France, the film tracks a tension-free lesson in cultural exchange that culminates, predictably, in romance,” it adds.
“But the main course is the dance between Madame Mallory and Papa, however transparent the clash between her carefully composed plates and his bold flavors. Whether they’re filing ridiculous complaints about each other to the unflappable mayor (Michel Blanc), arguing over the proper presentation of ingredients or sharing a cafe table, Mirren and Puri bring an effortless command to their roles.”
Hollywood
Disney sells out ad slots for 98th Oscars broadcast
Strong demand for live events turns the Academy Awards into a global, multi-platform marketing moment
NEW YORK: Hollywood’s biggest night has also become one of advertising’s hottest tickets. Disney has sold out all advertising inventory for the 98th Oscars, underscoring the growing demand from brands eager to ride the cultural wave of major live events.
The sell-out marks the sixth consecutive live tentpole success for Disney Advertising. The streak includes last year’s 97th Oscars, the 59th Annual CMA Awards, and Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest, signalling strong appetite among marketers for moments that bring audiences together in real time.
For advertisers, the Oscars are no longer just a single night of glitz and gold statues. Disney’s “Content Everywhere” strategy has expanded the awards show into a sprawling, multi-platform brand playground spanning linear television, streaming, social media and digital content.
“Live continues to be one of the most powerful ways for brands to connect with engaged audiences at scale, and the Oscars represent the very best of culture, creativity and community,” said Disney Advertising SVP, entertainment and streaming solutions John Campbell. He added that the company has reshaped the show’s commercial potential into a connected experience that stretches well beyond the broadcast.
Brands such as Mazda, Pfizer and Volkswagen of America are tapping into Disney’s wider ecosystem, appearing across original content segments including Know Your Movies on Hulu and Critically Acclaimed on Disney+. Partnerships also extend to social media through TikTok Pulse Premiere and to custom brand storytelling created by Disney CreativeWorks.
The result is what Disney calls the “Oscars Everywhere” approach. Rather than a few high-profile ad breaks, advertisers now find themselves woven through a series of moments before, during and after the ceremony.
These include On The Red Carpet at The Oscars, a live pre-show syndicated across major local markets and streamed nationwide, and the After the Oscars Show, which keeps the conversation going once the final award has been handed out.
This year’s sponsors include Rolex, returning for its ninth year, and Burger King, which joins the Oscars advertiser roster for the first time. Other brands in the mix include Disney Cruise Line, Dunkin’, Eli Lilly and Company, Eucerin, Intuit TurboTax, L’Oréal, McDonald’s, Microsoft, Miebo, Paris Baguette, Peacock, Starbucks, State Farm, Toyota and Verizon.
The 98th Oscars will take place on March 15, 2026, at the Dolby Theatre at Ovation Hollywood. The ceremony will be broadcast live on ABC and streamed on Hulu, reaching audiences in more than 200 territories worldwide.
