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News Broadcasting

The analogue viewpoint

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Recent legislation in India mandates the use of conditional access systems (CAS) for pay TV channels. Presently, every subscriber to the network receives all the channels and has to pay for them whether or not they wish to view. This is obviously unfair on the subscriber and hinders the growth of the cable TV business in India. The use of a secure and flexible CAS will transform the industry into a profitable and mainstream business.

Digital or Analogue CAS
Three to four years ago, cable operators in Europe and America decided to change their CAS from analogue to digital. Mainly, this was in an attempt to preserve their business from the satellite (DTH) threat. They were also being attacked by pirates stealing the signals. History now tells us this move to digital was a mistake.

Digital CAS was the vehicle of choice for European cable operators in the last few years. It promised security, multiple channel line up and additional services from which the operator could derive a further revenue stream. Companies such as NTL and Telewest in the UK, Kirsch in Germany, UCN in Europe and Adelphia in the USA invested many hundreds of millions in the new technology. They purchased new headends, new set top boxes but they underestimated the size of the task required to upgrade their networks to take the digital signals. All of the above mentioned companies are now in Chapter 11, the American equivalent of bankruptcy, due partially to the escalating costs of running a digital network.

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Digital CAS promised much but delivered little. Security, the much vaunted holy grail of digital, was compromised. Indeed, the encryption algorithms of a leading CAS company were posted on the World Wide Web. This has resulted in a multimillion dollar law suite and a statement from a prominent CEO admitting there can never be a secure system. Additional revenue from the added services such as internet access has failed to emerge as cable operators the world over find that subscribers are only prepared to pay a certain percentage of their disposable monthly income on TV services, irrespective of whether they are video or internet. 

Digital set top boxes are not tolerant of input power, slope and reflections on the network. All of these problems will cause picture “blocking” resulting in subscriber dis-satisfaction. Solutions to these problems are usually expensive, take a lot of time and require bespoke engineering. 

Analogue CAS has served cable operators well for many years. Traditional systems have suffered in recent years from piracy of signals and the stigma of being associated with old technology. However, today’s facts paint a different picture. Analogue systems based on sync manipulation and inversion techniques are indeed relatively easy to defeat. It is to these types of system that people refer when they claim that analogue CAS cannot be secure. 

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The more recent and advanced systems use full digital technology, within the box, to produce a highly secure yet cost effective solution. Using techniques such as cut and rotate, line shuffle or a combination of both produces video which is extremely obscure and practically impossible to reconstruct without massive computing power and access to extreme electronics. Indeed, a situation exactly the same as a traditional digital system. 

Analogue systems can provide additional services such as NIPPV, internet access and others where applicable. These are normally achieved through either a telephone or cable modem. Analogue systems have the benefit of being extremely tolerant of cable system imperfections. They can accept a wide range of input powers, at least five or six times larger than a digital unit; they do not mind about adjacent channel slope and they are resilient to reflections on the network. The time and therefore cost to implement an analogue solution is many times less than that for a digital solution.

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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