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Ten lines up a slew of shows it hopes will keep the viewers hooked

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After the World Cup what? That is the question that the naysayers have asked of Ten Sports on the programming front.

The “upstart” sports broadcaster has put car racing, boxing, beach volleyball… as some of the fare on its menu.

And it all starts Saturday, 6 July. Formula One, the FIVB Beach Volleyball International Circuit and a series on boxing legend Muhammad Ali is what is being showcased. On Sunday, Ten presents Indian car racing ace Narain Karthikeyan live & exclusive at the Telefonica World Series.

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On 6 & 7 July, Ten will be airing the British Grand Prix from the Silverstone circuit, which comprises a fraction of the FIA Formula One World Championships. Ten will be telecasting the qualifying races as well as the championships all year long. The telecast is 5:30 pm onwards on both Saturday and Sunday.

Karthikeyan, the first Indian to have graduated to the Telefonica World Series, a step away from the most coveted Formula One Championship, struts his stuff on Sunday, 7 July. Karthikeyan pits his talent against the world’s most promising drivers and Formula One veterans like Ricardo Zonta. The telecast is at 4:30 pm and 19:30 pm. 

By way of this telecast, Ten Sports has chosen to present Narain Karthikeyan and give him the recognition that live coverage bestows,” says Chris McDonald, chief executive, Ten Sports.

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For old school boxing enthusiasts, a ringside view of the exploits of the “Greatest” is what is being offered. Among Ali’s fights that will be showcased on Super Bouts: Legends (Ali) are: his winning the National Golden Glove middleweight championship and the Olympic light heavyweight gold medal tomorrow at 10:30 pm or Sunday at 3:30 pm.

In addition to telecasting Ali’s fights, Ten will also broadcast an exclusive documentary on the life and career of the boxing legend through a mosaic of anecdotes, reminiscences and reflections.

Rounding it all off is the FIVB Beach Volleyball International Circuit. Telecast is tomorrow at 16:30 hrs. 

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News Broadcasting

Network18 channels lead YouTube news viewership in March 2026

CNN-News18, News18 India and CNBC channels top categories with record views

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MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.

At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.

In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.

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The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.

The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.

In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.

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