GECs
Tashan-e-Ishq premiering at 8:30pm on Zee Anmol today
MUMBAI: Zee Anmol, India’s leading FTA (Free to Air) television channel, brings its viewers a special treat. The channel is all set to air the dramatic love story ‘Tashan e Ishq’ starting 20 March at 8:30PM. They say all is fair in love and war but what if there is love while you are at war? Set against the vibrant backdrop of upscale, upwardly mobile Punjab, Tashan-e-ishq is the story of Twinkle’s search for true love whose power has the ability to overcome all adversities.
An excited Jasmine Bhasin said, “This is great news for all the fans of our show because they were missing the show since it went off air. I am also looking forward to watching the show again. This was my first show and it will always have a special place in my heart. I have beautiful memories attached with the show. The entire cast and crew are like my extended family and I am sure they are as thrilled as me that they show is coming back.”
Twinkle (Jasmine Bhasin) is a typically adorable Punjabi kudi and a complete drama queen who is head over heels in love with Yuvraj (Zain Imam). The mothers of these two love birds are ambitious and competitive businesswomen Anita Luthra and Leela Taneja. As luck would have it, both the mothers are rivals who have scores to settle both personally and professionally. Twinkle’s love story takes an interesting turn when Leela Taneja selects Kunj (Siddhant Gupta) as a suitable match for her.
Will Twinkle’s love endure the complications presented by her mother being at loggerheads with Yuvraj’s or will Leela Taneja be successful in sowing the seeds of a new romance in Twinkle’s heart? Join Twinkle on her journey of Ummeed – her search for true love and happiness!
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
