GECs
Taarak Mehta Ka Ooltah Chashmah launches Taarak Mehta Ka Ooltah Chashmah Bhaktidhaam
Mumbai: The beloved world of “Taarak Mehta Ka Ooltah Chashmah” (TMKOC), renowned for spreading joy and laughter, is now set to embark on a spiritual journey with the launch of “Taarak Mehta Ka Ooltah Chashmah Bhaktidhaam” This new venture is dedicated to offer an exquisite collection of devotional songs that resonate deeply with the heart and soul.
“Bhaktidhaam” channel will endeavor to offer both spirituality and entertainment thus creating a unique experience for devotees and fans alike. The platform debuts with the soul-stirring devotional music, “Jalalo Deep Kushiyo Ke Mere Shri Ram Aye Hai,” setting the tone for inauguration of Ayodhya Ram Mandir.
“The launch of “Bhaktidhaam” marks a significant milestone for the TMKOC family, extending its reach beyond entertainment into the realm of spiritual wellness. Our vision is to stay connected with our audiences in every mood via our brand and characters. Each devotional song and video is carefully selected to bring peace and tranquility to the mind, offering a much-needed respite from the hustle and bustle of daily life.” said Neela Film Production and Neela Mediatech creator, producer and managing director Asit Kumarr Modi.
“Taarak Mehta Ka Ooltah Chashmah Bhaktidhaam” will be accessible to all and promises to be a source of spiritual nourishment and joy. Join us in celebrating this new chapter as we continue to spread happiness and positivity through our initiatives.
Taarak Mehta Ka Ooltah Chashmah Bhaktidhaam
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
