GECs
Taarak Mehta Ka Ooltah Chashmah celebrates 15 years on Sony SAB
Mumbai: Taarak Mehta Ka Ooltah Chashmah, a beloved sitcom that has been entertaining audiences across genders and age groups with its heartwarming stories and infectious humour, is all set to complete 15 glorious years on 28 July, this year. Launched back in 2008 on Sony SAB, the show has successfully bagged the title of one of the longest-running show on Indian television and features amongst the top ten shows in the Hindi general entertainment category year after year. It has been spreading joy and laughter for a decade and a half and enthralling audiences with its memorable characters, witty dialogues, and endearing storyline. In addition to its massive fan base on television, the show also dominates the digital space with an overwhelming number of shares and discussions on a regular basis.
Produced by Asit Kumarr Modi, Taarak Mehta Ka Ooltah Chashmah is based on late Gujarati columnist/writer Taarak Mehta’s Duniya Ne Undha Chashma and has set a benchmark for family-friendly entertainment in the Indian television industry. On its 15 anniversary, the entire team of Taarak Mehta Ka Ooltah Chashmah expresses their heartfelt gratitude to the viewers for their unwavering support and promises to continue spreading laughter and positivity in the years to come.
Sony Pictures Networks India CEO N.P. Singh said, “Television is a canvas that allows us to paint stories that touch the hearts of millions. It’s our constant endeavour to create content that not only entertains but also leaves a lasting impact on our viewers. We believe in breaking barriers, defying conventions, and presenting unique concepts that resonate with diverse audiences. Together we strive to weave laughter, emotions, and relatability into every show, creating an unforgettable viewing experience. Our journey is fuelled by the love and support of our audience, and we remain committed to delivering joyful moments that unite families and spread smiles across the nation. On the occasion of Taarak Mehta Ka Ooltah Chashmah’s 15 anniversary, I congratulate the entire team and crew on this significant milestone.”
Sony SAB Business head Neeraj Vyas said, “At Sony SAB, we are dedicated to presenting stories that deeply touch the hearts of our viewers, evoking strong emotions. Our aim is to create relatable characters, that our viewers can resonate with and develop a genuine emotional connection with. Celebrating a momentous milestone, the 15-year journey of Taarak Mehta Ka Ooltah Chashmah has captured the hearts of many. The channel’s focus remains on producing family-friendly content that appeals to audiences of all ages, showcasing our passion for quality storytelling. We want to be known for weaving stories like Taarak Mehta, which take viewers on an enjoyable ride while leaving a lasting impact.”
Taarak Mehta Ka Ooltah Chashmah producer Asit Kumarr Modi said, “When we began this endeavour 15 years ago, we never imagined the immense love and appreciation that would come our way. It feels like it was just yesterday that we started this incredible journey. To witness the love and acceptance of our viewers over the years has been nothing short of a blessing. Taarak Mehta Ka Ooltah Chashmah has not just been a show but a way of life for me. The show’s success lies in its ability to bring people together through laughter and to showcase the importance of relationships and values in today’s fast-paced world.”
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
