News Broadcasting
Susan Lyne is Martha Stewart Living Omnimedia president, CEO
MUMBAI: US based Martha Stewart Living Omnimedia (MSO) has announced that Susan Lyne, an experienced television, film and publishing executive, will be its president and CEO.
She succeeds Sharon Patrick who has informed the board of her wish to resign as president and CEO.
Lyne has served as a director of the troubled media firm since June 2004. She said, ” I am proud to lead MSO during this next phase of the company’s growth. The company’s foundation is remarkably strong, with a consumer base that is unusually loyal.
“It attests to the enduring appeal of the Martha Stewart brand and the exceptional people who bring it to life. We will continue to create new ‘how to’ content and deliver what our loyal audiences expect from us. We believe we can be the place to go for information about the home across all media platforms.”
MSO is organised into four business segments. These are publishing, television, merchandising, and Internet/Direct Commerce.
The company’s founder Martha Stewart is currently serving a five month prison sentence. The US Securities and Exchange Commission (SEC) found her guilty for lying to investigators about her sale of ImClone Systems stock in late 2000.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
