Connect with us

News Broadcasting

Study reveals need for tech savvy managers in media companies

Published

on

MUMBAI: Media and entertainment executives around the world are focused on the impact of technology on their industry.

They believe that more technology-savvy managers are critical to their companies’ future success.

Also while television broadcasting remains one of the most profitable segments of the media and entertainment industry, it is generally seen as the most challenged to thrive and grow in the future. On a more positive note cable operators, which have not performed as well in Europe as in the US, were cited by executives more often than other media industry segments as likely to thrive in the years ahead.

Advertisement

This information is contained in a new study conducted by Ernst & Young. Executives who participated in the study say that digitisation of content, combined with the increasing adoption of broadband distribution technologies, is creating major shifts, challenges and opportunities for their industry.

The study is called Fast Forward: Technology Propels Media and Entertainment CEOs into the Future. It is is based on extensive industry research, including in-depth discussions with 23 CEOs, CFOs and leading industry financial stakeholders, including top executives from global media conglomerates like Disney, Viacom and Time Warner

The study notes that the pace of technology-driven changes in the media and entertainment industry throughout Europe and the world has created enormous strategic challenges and uncertainty for global companies. It is not unlike a chess match in which new pieces are constantly introduced into the game. As a result, executives believe that they must bring in new talents and skills onto their management teams who will be capable of better understanding and responding to constant change.

Advertisement

As a result of the fast-paced changes facing their industry, media and entertainment companies are highly concerned about bringing the right disciplines into their organizations. In fact, building the right management team was cited by 75 per cent of participants as a major internal challenge to success, far more than any other factor. Technology and financial knowledge were frequently cited skills that will differentiate the next generation of managers, according to the executives.

75 per cent of executives participating in the study cited digital video recorders (DVRs)-more than any other new technology-as an innovation likely to disrupt the industry’s status quo. DVR use, that allows viewers to time-shift programming and thus bypass advertising, is expected to grow rapidly in Europe, reaching 6.5 million households by 2007.

Some 24.7 million US homes are expected to have DVRs by 2007. This will pose a serious threat to about 12.5 per cent, or about $4 billion, of traditional television advertising.

Advertisement

The news is not good for the music industry. Since it has been hard hit by piracy enabled by content digitisation it now has the lowest profitability margins of any media segment. The media and entertainment companies represented in the study had combined annual revenues of $214 billion (FY03) and a combined market cap of approximately $340 billion.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Rising Bharat Summit 2026 spotlights India’s global ascent

PM Modi keynotes two-day event with ministers, diplomats and icons in New Delhi.

Published

on

MUMBAI: India didn’t just host a summit, it threw a coming-out party for a nation ready to own the global stage. The News18 Rising Bharat Summit 2026, held on 27–28 February in New Delhi, emerged as a high-octane platform for ideas, vision and strategic dialogue, uniting national leadership, global policymakers, industry titans, defence strategists and cultural icons under the theme “Strength Within”.

Prime minister Narendra Modi set the tone with a keynote that framed India’s resurgence as a reclaiming of lost potential built over generations. “In previous industrial revolutions, India and the Global South were merely followers,” he said. “But in the era of Artificial Intelligence, India is a partner in decisions and shaping them.” He highlighted the country’s thriving AI startup ecosystem and the recent AI Impact Summit attended by over 100 nations.

Union minister Piyush Goyal (Commerce & Industry) stressed India’s readiness to scale exports and deepen manufacturing, while Ashwini Vaishnaw (Railways, I&B, Electronics & IT) positioned technology and infrastructure as twin engines of growth, especially in AI and digital trust. Jyotiraditya Scindia (Communications & North East Development) revealed India’s ambition to lead in 6G through the Bharat 6G Alliance and partnerships with over 30 countries.

Advertisement

Global voices added depth: former Singapore Foreign Minister George Yeo called India’s development “self-sustaining” and strategically vital; ex-UK Chief of Defence Staff General Sir Nick Carter asserted India deserves a seat at the great powers’ table; and former US Commerce Secretary Carlos M. Gutierrez joined ambassadors from Norway, Germany and Sweden in discussions on geopolitical realignment, sustainability and defence preparedness.

Other speakers included veteran investor Ramesh Damani, World Gold Council CEO David Tait, Vianai Systems founder Dr Vishal Sikka, DeepTech Bharat Foundation co-founder Shashi Shekhar Vempati, defence experts Rajesh Kumar Singh, Sunil Ambekar, Patrick McGee, Tom Cooper and Adrian Fontanellaz, plus cultural and sporting icons Kangana Ranaut, Saina Nehwal, PR Sreejesh, Mohammed Shami, Yuzvendra Chahal, Mithali Raj, Anil Kapoor and Yami Gautam.

The summit was supported by Jio Financial Services (Presenting Partner), Phonepe and DS Group (Co-Presenting Partners), Pernod Ricard India and Kia Seltos (Powered By & Driven By), state governments of Uttar Pradesh, Chhattisgarh and Uttarakhand (State Partners), and associate partners including NSE, M3M Foundation and Reliance Industries.

Advertisement

Broadcast live across News18 Network, CNBC-TV18 and CNBC Awaaz, the event reinforced India’s image as a confident democracy and emerging global power proving that when strength comes from within, the world can’t help but watch.

Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 20 seconds