News Headline
Star Sports partners with cricketers to raise the ‘SHOR’ ON TATA IPL 2023
Mumbai: Star Sports, the official television broadcaster of TATA IPL 2023, has been the home for cricket fans across the country for more than a decade. As fans gear up for the 16 edition of Tata IPL 2023, Star Sports for the first time ever has brought cricketers together to bring them closer to their fans.
The purpose of bringing together cricketers like Rohit Sharma and Virat Kohli along with the captain of the defending champion in IPL – Hardik Pandya, captains of Lucknow Super Giants and Kolkata Knight Riders – KL Rahul & Shreyas Iyer, and Ravindra Jadeja (Chennai Super Kings), was to give fans an opportunity to get to know their favourite cricketers at a more personal level and witness a never-seen-before side to them as they share stories of successes, hardships, and joy from their journeys as well as their likes and dislikes.
Link to the promo:
Field pe yeh kaun hai, yeh toh aap jaante hi ho – ab waqt hai to get to know your favourite cricketers OFF the field!
Dekhiye Stars on Stars throughout the tournament, aur jaan lo inke ki baat. #IPLonStar #ShorOn #GameOn #BetterTogether #Cricket pic.twitter.com/BYWEg63fMJ
— Star Sports (@StarSportsIndia) March 17, 2023
Speaking about the exclusive association with the cricketers this season, a Star Sports spokesperson said, “Fans love to cheer for their favourite heroes and are always intrigued by their personas off the field. As official TV broadcasters for the TATA IPL 2023, we want to bring fans closest to their heroes and help build an emotional connection which goes beyond on-field performances. We will continue to bring these stories alive during our coverage of IPL 2023, especially on India’s most watched cricket show – Cricket Live.
Star Sports has had a tradition of working closely with top cricketers to deepen their connection with fans and amplify their personas, be it legends like Rohit and Virat, superstars like Hardik and Jadeja or emerging leaders like Shreyas and Rahul. We look for a brand fit in with them with ‘Believe’ values of the Star Sports brand and work with them to inspire fans and galvanise fandom.”
Sharma, Kohli, Pandya, Iyer, Jadeja, and Rahul are also a part of Star Sports’ “Shor On, Game On” campaign which promotes community viewing, virtues of experiencing IPL together on a big screen, and the benefits of watching the tournament on Disney Star’s TV network.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
