GECs
Sony to launch adaptation of ‘Dancing With the Stars’ in September
MUMBAI: Reality shows and Sony Entertainment Television (SET) go hand in hand and have more or less become synonymous with each other. Having already launched Indian Idol, Fame Gurukul and Fear Factor and with the buzz being high on upcoming new launches like Big Brother and Extreme Makeover; comes another adaptation of the ABC’s reality show Dancing With the Stars on Sony.
The Indian adaptation – Jhalak Dikhla Ja – will be co-produced by Siddhartha Basu’s Synergy Communications and Theatre Red and is scheduled to launch in the first week of September. Jhalak Dikhla Ja will be a bi-weekly show and will involve a high level of audience participation and viewer interactivity.
Dancing with the Stars is the American version of the BBC TV series Strictly Come Dancing. The concept of the show is to pair a celebrity with a professional dancer in an attempt to win a high score from a panel of three judges and then a majority of votes from the viewers, who can call in or vote online. The person who receives the lowest score is eliminated.
SET India senior vice president and programming head Anupama Mondloi says, “We will have celebrities from different walks of life like television, Bollywood, cricket and hospitality industry.”
When queried as to how Jhalak Dikhla Ja will be different from Star One’s successful show – Nach Baliye – which was based on the same lines, Mondloi says, “All shows have certain amount of similarities whether it is a soap or a reality show. The key differentiator of Jhalak Dikhla Ja will be the viewer interaction. We will be looking at having maximum touch points for viewers to select their favourite celebrity and choreographer pair.”
As per the original format, phone lines open at the beginning of each show for viewers to vote for their favorite couples and stay open for 30 minutes after the show ends. The couple with the lowest score is knocked out of the competition and one couple will be knocked out of the competition each week, starting with the first week. Online voting options are also made available and only one vote per email address is allowed.
With its pulse firmly on the reality meter, Sony will be launching the local version of Big Brother in November this year. On the other hand, Extreme Makeover will launch sometime early next year along with the second season of Fear Factor India. Another reality show on the cards is Paisa Bhaari Padega. The subsequent seasons of Indian Idol and Fame Gurukul also cannot be dismissed altogether!
Only time will tell whether the reality overdose will eventually lead to viewer fatigue on Sony; but it’s worth keeping in mind that reality shows are just spurts in the overall programming scenario and hence Sony will also have to pull up their socks on some high voltage drama and fiction front. New fiction shows on Sony like Thodi Khushi Thode Gham, Aisa Desh Hai Mera, Vaidehi and Akela still have to pick up steam on the ratings front, where Star shows are omnipresent and Zee’s Saath Phere, Kasamh Se and Sambhav Asambhav too are definitely making a mark.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
