Hindi
Sony DADC acquires home video license of Warner Home Video
MUMBAI: Home Entertainment Services by Sony DADC has acquired the exclusive home video license of Warner Home Video for India aimed at marketing and distributing their content on all physical formats in the country.
The venture, that is expected to become a market leader in the retailing of home entertainment products in the country, plans to bring an innovative and path-breaking approach to the marketing and distribution of the same.
Commenting on the association of Sony DADC with Warner Home Video, Rajat Kakar, Business Head of ‘Home Entertainment Services by Sony DADC’ said, “We are extremely excited to have joined hands in partnership with Warner Home Video. This association will help us maximize our reach in the home entertainment segment. It will also add more movie titles under our repertoire and enhance our content base. We are glad to begin this alliance with Argo, the winner of this year’s Best Picture Academy Award.”
The first title that would be released by Sony DADC under this alliance in India would be Argo that won the ‘Best Picture’ award at the recently held 85th Academy Awards. The film, directed by Academy Award winner Ben Affleck is a dramatisation of the 1980 joint CIA-Canadian secret operation to extract six American diplomatic personnel out of revolutionary Iran.
Under this license model, close to 400 Warner Home Video titles are planned for release. They include films like The Hobbit: An Unexpected Journey, Man Of Steel, 300: Rise Of An Empire, The Hangover III, The Great Gatsby and Pacific Rim.
In addition to the fantastic array of movies lined up for the exciting year of 2013, Warner Home Video has some amazing movie titles under their repertoire, which includes classics like Ben-Hur, Gone With The Wind, Casablanca, 300, The Departed, the Harry Potter film series, Friends, The Big Bang Theory, Tom & Jerry series and The Lord Of The Rings franchise, which will now be distributed by Sony DADC in India.
Hindi
YRF Entertainment appoints Saugata Mukherjee as head of content
Former SonyLIV content head to steer films and series at streaming arm
MUMBAI: YRF Entertainment, the streaming arm of Yash Raj Films, has appointed Saugata Mukherjee as head of content, signalling a strong push to scale its original films and series slate.
Mukherjee joins the company following a successful three-and-a-half-year stint at SonyLIV, where he served as executive vice president and head of content. In his new role, he will report to CEO Akshaye Widhani and lead the creative direction and commissioning strategy for YRF Entertainment’s growing slate.
The appointment comes on the back of YRF Entertainment’s recent global success with titles such as The Romantics, The Railway Men and Mandala Murders, which have helped position the studio as a serious player in the streaming space.
At SonyLIV, Mukherjee played a key role in shaping the platform’s identity as a premium content destination. Under his leadership, the service delivered acclaimed originals across genres, building a reputation for storytelling depth and creative risk-taking. His exit was described as “one of the harder goodbyes”, reflecting both the impact of his tenure and the strength of the team he leaves behind.
Mukherjee brings with him a wide-ranging career that spans publishing, television and streaming. Before SonyLIV, he led content initiatives at HBO Max under Warner Bros. Discovery, where he was instrumental in shaping the platform’s India strategy. His earlier roles include senior leadership positions at Hotstar and Star TV, where he worked on building original content pipelines and collaborating with top creative talent.
With a career that began in publishing at firms like HarperCollins and Pan Macmillan, Mukherjee’s journey reflects a deep-rooted understanding of storytelling across formats and platforms.
His move to YRF Entertainment comes at a time when the battle for streaming audiences is intensifying, with studios doubling down on high-quality originals to stand out in a crowded market.
For YRF, the appointment is more than just a leadership hire. It is a clear signal that the studio is ready to scale its streaming ambitions, with Mukherjee expected to play a central role in shaping its next chapter.
