Box Populi
Six reasons why you should own a PVR INOX Passport
Mumbai: In our country, going to a cinema for a movie has always been synonymous with celebrations. At cinemas and multiplexes, millions of fans enjoy their favourite form of entertainment and create memories, and the journey has always been getting better. After the success of its first edition, India’s leading multiplex chain, PVR INOX has introduced the second edition of their movie subscription service for weekdays – PVR INOX Passport. This revamped version incorporates valuable consumer feedback in an exciting manner. Passport 2.0 offers enticing prices and pocket-friendly deals, delighting audiences nationwide. With an exciting lineup of movies spanning languages and genres, the upcoming months promise a thrilling cinematic journey that you won’t want to miss. Now is the perfect time to purchase your Passport and soar high with a fascinating lineup of amazing content. Here are six reasons why you should subscribe for the PVR INOX Passport and embark on this extraordinary cinematic adventure in the coming months.
Affordable entertainment: four films, one price – just 349!
Now you don’t have to worry about high ticket prices to enjoy your favourite movies because, with a Passport subscription, one movie will only cost you not more than Rs 87. Yes, you heard it right! Passport offers an amazing price of just Rs 349/per month for four films of your choice on weekdays. This pocket-friendly offer is valid for one month, allowing you to enjoy a variety of content during this time.
Blockbuster line-up of movies that you wouldn’t want to miss:
The upcoming three months are packed with the most anticipated movies, ranging from Bollywood to Hollywood blockbusters like Maidan, Godzilla X King Kong, Kalki, Bade Miya Chote Miya, Baby John to name a few. It’s the perfect time to grab your movie Passport and experience the action and drama on the big screen at super-affordable prices. Passport is your ticket to the most anticipated movies of the season, all at the most pocket-friendly price!
Upgrade to premium formats with minimal top-up:
Watching movies in theaters is undoubtedly enjoyable, but imagine adding the ultimate comfort of plush recliners and the immersive journey offered by premium formats like IMAX, P[XL], ICE, ScreenX, MX4D, or 4DX. Subscribers who prefer these premium formats can indulge in them by simply paying a surcharge of Rs. 150 on top of their Passport coupon. This upgrade promises an even more delightful movie experience.
Give the gift of movies:
Who says gifting is limited to watches, chocolates, and accessories? Nowadays, subscriptions are the trend, and with Passport, you can give your loved ones the gift of extended cinema enjoyment. Passport allows subscribers to buy and redeem for friends and family, offering them the opportunity to choose their own movies and explore diverse content.
Movie without munchies? Is that even a question? Double the movie fun with three months subscription plus F&B Vouchers:
Who doesn’t like to enjoy movies in theatres without popcorn, samosas and a cold drink? With Passport, indulging in these treats becomes effortless for movie lovers. For just Rs. 1047 for buying a three-month subscription, you’ll also receive a Rs. 350 voucher for food and beverages, enhancing your movie experience to a whole new level.
Easy to buy, breezy to use
The intuitive apps and websites of PVR and INOX have a seamless buying and user experience. In just a few clicks, and a matter of seconds, you can buy a subscription of Passport, and avail coupons in an even lesser time.
So what are you waiting for? Hurry up and grab your passports now from the PVR & INOX websites & apps.
MUMBAI:If there is a soundtrack to cinema-going, it is the crackle of popcorn and in 2025, audiences at Cinépolis India clearly couldn’t get enough of it. The multiplex chain has revealed its annual popcorn consumption data, showing that moviegoers across its network devoured close to five million tubs of popcorn last year. Broken down, that works out to around 570 tubs every hour, or roughly 10 tubs disappearing every single minute, enough to keep the kernels popping almost non-stop.
In sheer volume terms, Cinépolis sold around 12,000 tonnes of popcorn during the year, underlining just how central the snack has become to the big-screen ritual. Long after the opening credits roll and before the end credits fade, popcorn remains the constant companion.
To celebrate National Popcorn Day on January 19, 2026, the cinema chain is now turning the spotlight on the snack itself. From January 20 to January 31, Cinépolis will run a nationwide “Popcorn Happy Hour”, offering a buy one get one free deal on popcorn across its locations. The limited-period promotion is designed to add a little extra crunch to the moviegoing experience, without adding to the bill.
“Popcorn is the official movie partner, and at Cinépolis, it is the sensory anchor of the cinema experience,” said Cinépolis India managing director Devang Sampat. “With the Popcorn Happy Hour offer, we are making it easier for audiences to add that to their visit, without compromising on quality.”
Sampat added that the consumption data is more than just a fun statistic. Tracking what patrons buy and when they buy it helps the chain refine its food and beverage offerings and shape the overall in-cinema experience. “Our 2025 data helps us understand what patrons are choosing, so we can keep improving the menu and the experience,” he said.
The popcorn push sits within Cinépolis India’s broader Foovies framework, an in-house strategy that treats food and beverages as a core part of cinema-going rather than a side order. The approach focuses on curated menus, value-led campaigns and data-driven decisions, using consumer behaviour to guide what lands at the concession counter.
As theatres continue to compete not just with streaming platforms but with every other leisure option vying for attention, the numbers suggest one thing remains rock-solid: when the lights dim, popcorn still rules the aisle. And with millions of tubs already behind it, Cinépolis is betting that the humble kernel will keep audiences coming back for another bite and another show.
