News Broadcasting
Sahara optimistic about new horror show
MUMBAI: Sahara Manoranjan is all geared up to launch its new horror show – Raat Hone Ko Hai to compete with Sony’s Kya Haadsa Kya Haqeeqat and Star’s recently launched serial Koi Jane Na.
Raat Hone Ko Hai (RHKH) has been produced by Pradeep Uppur and directed by BP Singh (the makers of Aahat and C.I.D).
RHKH is a daily and will air from Monday to Thursday at 11 pm. With no special cast, this horror show will sport different actors every week.
When asked by indiantelevision.com as to how different this show would be from its competitors Koi Jane Na and Kya Haadsa Kya Haqeeqat, Singh did not lay any tall claims but merely said that he had attempted a different format of story -telling. “Each story would be completed in four episodes, which in turn would make our show pacy and not keep the viewer waiting every Thursday for the next week’s episodes. In such cases, often the viewer is unable to catch up the next week and hence he loses track, and in the bargain, the programme loses eyeballs.”
Singh also stressed on the fact that like in C.I.D, here too care has been taken that nothing is taken from any real-life incident, however chilling and inexplicable it might be.
RHKH which will be pitched at the 11 pm slot against the popular Kahiin To Hoga on Star Plus may do better if it was slotted in at 11.30 pm when it will be competing with Star’s Kahiin Kissi Roz. But Sahara’s senior VP programming Triptii Sharma explained that the 11 pm show was going to be the channel’s wind up show after which the repeat telecasts begin. “However if we get something good at 11 pm, we may shift this one to 11.30,” she added.
Twenty four episodes of RHKH are ready and Singh expects the show to be an on-going one like C.I.D. Sharma said, “There should be the usual 260 mandatory episodes. And then, we’ll take it from there.”
C.I.D hasn’t been hogging the limelight with double-digit TVR figures, but its consistent presence week-after-week is an indicator that it has a loyal following even after five years of being on-air. Sahara Manoranjan, for one, would certainly be looking for a repeat of that.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
