iWorld
Roposo claims to be India’s top short video app post TikTok ban
NEW DELHI: With the Indian government on Monday banning 59 Chinese apps over concerns that these apps were engaging in activities that threatened “national security and defence of India, which ultimately impinges upon the sovereignty and integrity of India”, ByteDance’s TikTok had to say goodbye to India.
Roposo, the short video app with more than 65 million downloads, has been the number one social app on the Google Play Store in recent times.
TikTok users, including influencers with huge fan followings have started switching to Roposo in large numbers after the ban, says the company. Influencers who have switched to Roposo include Prem Vats and Noor Afshan who had fan followings of 9.5 million and 9 million respectively on TikTok. MyGov, the citizen engagement platform founded by the government of India has already been present on Roposo.
With Roposo, users finally have a way to enjoy responsible entertainment while showcasing their talent. Roposo is available in 12 Indian languages and has more than 14 million video creators and 80 million videos created monthly.
“Our mission is to provide Indians with the largest talent platform that is truly Indian,” said co-founder Mayank Bhangadia. “We have built Roposo as a clean and ethical platform. The unique idea of channels in Roposo provides every talented Indian with an opportunity to grow rapidly.”
A product of Indian minds, Roposo was founded by three IIT Delhi engineers and is owned by Glance. The platform centres around enabling every Indian to showcase their talent in their own unique way. The app’s ease of use combined with powerful video editing tools, and pre-existing communities that users can identify and interact with, in their mother tongue, has made Roposo a leading Made In India short video app.
InMobi group founder and CEO Naveen Tewari said, “As the number one short video app on the Google Play Store, Roposo is very well-positioned to lead this transformation in India. Roposo will continue to build on the trust and love that 65 million Indian users have placed in us.”
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iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
