iWorld
Raheel Khursheed joins Twitter India
MUMBAI: Although Twitter India started its operations two years ago, it has always kept a low profile in the country. Subtly it keeps adding people to its organisation that is currently headed by Rishi Jaitley who is the director of the social media here. The recent appointment is former Times Now and CNN-IBN senior correspondent Raheel Khursheed as head of news, politics and government.
According to a MediaNama report he will provide front-line technical support to journalists, politicians and governmental agencies. Twitter sources confirmed that he had joined the company but could not reveal any more details.
Both Jaitley and Khursheed have mentioned his appointment on their Twitter pages. Prior to this Khursheed was with change.org where he was heading the communication strategy around campaigns in India and building its brand.
The article also states that his role would be to work on expanding Twitter’s relation with journalists, government officials and politicians to increase their usage of the popular social media website.
Twitter India has also hired Arvinder Gujral to head its mobile business development for India and south East Asia, Aneesh Madani to handle sports partnerships and Pratiksha Rao as associate partnerships manager.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
