News Broadcasting
Radio Mirchi, Gillette present gully cricket
MUMBAI: On ground activity around cricket is set to increase as brands go all out to cash in on the cricket World Cup frenzy. Radio Mirchi and Gillette Vector Plus decided to do things differently when they came together to provide a platform for local talent to be recognized in Gully Gully Mein Cricket Ka Jashn.
The gully cricket tournament saw hundreds of entries with the final 8 teams battling it out for a cash purse of ten thousand rupees for each team member. The matches will be played at Azad Maidan starting on 3 March 3. The finals of the tournament will be held on 10 March. All matches will be played in true gully cricket fashion.
Radio Mirchi vice-president and station director Hitesh Sharma said, “Radio Mirchi has always strived to connect with listeners through out-of-the-box content and on-ground promotions. Gully Gully mein Cricket ja Jashn is yet another way through which we not only connect with out listeners, but also recognize the immense talent in the city.”
Gillette brand manager Sumeet Narang said “We understand the passion Indian men have for the game of Cricket. It is to celebrate this Cricket spirit that Gillette is launching the New Vector Plus Winner pack and Announcing the nationwide Galli Cricket tournament!”
Cricketer Irfan Pathan who is also endorses Gillette Vector Plus said, “I would like to take this opportunity to encourage all my fans to join me in spirit this Cricket Season by participating in the Gillette Vector Plus Galli Cricket Tournament. While my eyes are set on the World Cup trophy, I wish luck to all my fans to bring home their very own Vector Plus Galli Cricket trophy, and truly experience the winning spirit.”
Played with typical gully cricket rules, each team would consist of six players plus one substitute. The 10 over match will have each side bat for 5 overs. Each member of the team is required to bowl one over in the match.
Mirchi will also have a range of ‘expert’ commentators such as Manjeev Kumar, Sendulkar, Mr. Piddhu who will help Radio Mirchi RJ’s in commentary during the matches. The station aims bring to its listeners a flavour of street cricket.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
