DTH
Q2-2016: Airtel DTH YoY subscriber base grows 11%; revenue up 13%; EBIDTA up 53%
BENGALURU: The direct to home (DTH) industry in India is continuing its bloom, if one were to go by the results reported by Bharti Airtel about its Digital TV services (Airtel DTH) for the quarter ended 30 September, 2015 (Q2-2015, current quarter)
Note: 100,00,000 = 100 lakh = 10 million = 1 crore
Airtel’s DTH segment reported 12.9 per cent growth in its revenue for the current quarter at Rs 706.8 crore as compared to the Rs 623.6 crore in Q2-2015. EBIDTA increased 53.2 per cent to Rs 234.3 crore (33.1 per cent margin) as compared to the Rs 152.9 crore (24.4 per cent margin)
The company reported a 10.9 per cent YoY growth in its subscriber base to 105.76 lakh in Q2-2016 as compared to the 95.40 lakh in the corresponding year ago quarter and a 1.6 per cent QoQ growth from 104.12 crore in the immediate trailing quarter. Monthly subscriber churn however increased to 1.3 per cent in the current quarter as compared to 1.1 per cent in Q2-2015 and 0.8 per cent in Q1-2016.
The company reported a slight increase in Average Revenue Per User (ARPU) in Q2-2016 in terms of Indian rupees, but a flat ARPU in terms of the US dollar at $3.5, which means that ARPU in dollar terms declined due to the rise in the price of the dollar in Indian Rupees. ARPU in Q2-2016 increased to Rs 224 as compared to the Rs 220 in Q2-2015 and the Rs 222 in Q1-2016.
Airtel MD and CEO India & South Asia Gopal Vittal said, “Airtel’s revenue growth in India has accelerated to 13.3 per cent in Q2 on an underlying basis, the highest in the last 12 quarters. Our smaller businesses – home broadband, DTH and our business segment all continue to perform strongly. Mobile data revenue has grown by 60 per cent. With the commercial launch of high speed 4G services across 334 towns and roll-out of 3G services in our gap circles, we are now best positioned in the industry to leverage the fast growing data market. On the regulatory front, we welcome the guidelines issued by DOT on spectrum sharing and trading.”
Airtel’s consolidated revenues for Q2-2016 at Rs 23,836 crore grew by 6.6 per cent (4.3 per cent reported Y-o-Y) on an underlying basis, adjusted for India termination rates reduction and Africa tower assets divestment over the corresponding quarter last year. Consolidated mobile data revenues at Rs 3,806 crore grew by 49.8 per cent YoY, uplifted by data traffic growth of 76.3 per cent.
The company says that adjusted for the impact in reduction of termination rates, India revenues growth accelerated to 13.3 per cent YoY (10.3 per cent reported Y-o-Y). On an underlying basis, mobile revenues grew by 12.3 per cent, Airtel business (B2B) by 19 per cent and Digital TV by 22.6 per cent YoY. Mobile data revenue at Rs 2,893 crore registered a growth of 60.3 per cent YoY in India, led by increase in the data customer base by 27.2 per cent and traffic by 69.9 per cent. Data ARPU has moved up by Rs 42 (YoY) to Rs 193 in Q2-2016, led by 35.9 per cent increase in data usage per customer. Mobile Data revenues contribute to 21.5 per cent of Mobile India revenues vis-?-vis 14.5 per cent in the corresponding quarter last year.
According to the company, consolidated EBITDA at Rs 8,265 crore grew by 6.7 per cent YoY with EBITDA margin expanding by 0.8 per cent to 34.7 per cent, driven by India’s margin expansion by 1.6 per cent Y-o-Y. The resultant consolidated EBIT of Rs 4,011 crore represents a YoY growth of 4.1 per cent, impacted by higher spectrum amortisation expense in India post recent auctions.
DTH
DD Free Dish e-auction revenue dips to Rs 642 crore as slot sales fall
Revenue dips as revised norms reshape bidding in 94th round
NEW DELHI: Prasar Bharati’s DD Free Dish has closed its 8th annual, and 94th overall, e-auction for MPEG-2 slots with total collections of Rs 642 crore for the period April 1, 2026 to March 31, 2027.
That is lower than last year’s Rs 780 crore haul, with 55 slots sold compared with 61 in FY25–26. The softer topline reflects both a slimmer inventory and a recalibrated auction framework.
This was the first auction conducted after amendments to the e-auction methodology, including tighter eligibility norms and a revised reserve price structure for MPEG-2 slots. The stated aim was greater transparency and more serious participation. The immediate outcome appears to be more measured bidding in certain categories.
Day one set the tone. Eight slots were sold, six in the premium Bucket A+ and two in Bucket A. The strong early action in A+, which typically houses Hindi GECs and movie channels, reaffirmed the enduring appeal of mass Hindi programming on the platform.
Among the broadcasters securing slots in the initial rounds were Zee Entertainment Enterprises, Sony Pictures Networks India, Viacom18’s Colors network, Sun Network and Shemaroo Entertainment. Their continued presence signals that, despite the pull of digital platforms, Free Dish remains a strategic must have for legacy networks chasing scale in price sensitive markets.
The final bouquet of 55 channels leans heavily towards Hindi news, movies, devotional fare, Bhojpuri and regional programming.
In Hindi news, familiar heavyweights such as Aaj Tak, ABP News, India TV, News18 India, Republic Bharat and Zee News made the cut. Entertainment and movie offerings include Colors Rishtey, Star Utsav, Dangal TV, Sony Pal, Shemaroo TV, Goldmines, B4U Movies and Zee Biskope. Devotional viewers will find Aastha, Sanskar and Sadhna Gold among the selected channels.
Regional representation includes Sun Marathi, Fakt Marathi, PTC Punjabi and GTC Punjabi.
Equally telling were the absences. Broadcasters such as Big Magic, Filamchi Bhojpuri, India News, Bharat Express, Movieplex Maithili, TV9 Marathi, Shemaroo Marathibana, Zee Chitra Mandir and Satsang did not participate. The pullback is particularly visible across Marathi, Bhojpuri, Maithili and spiritual programming. Industry observers point to the revised reserve prices, tighter eligibility norms and a reassessment of commercial viability as possible factors.
DD Free Dish continues to beam into over 40 million homes, largely in rural and semi urban India. For advertisers and broadcasters alike, it offers efficient access to Bharat markets where pay TV penetration remains uneven and OTT subscriptions are limited.
The moderation in revenue this year may be read as a pause rather than a retreat. Fewer slots, a reworked auction playbook and evolving broadcaster strategies have clearly shaped outcomes. Yet premium Hindi entertainment retains its pull, and the platform’s mass reach remains hard to ignore.
As the FY26–27 line-up settles in, the mix of winners and walkaways will define the private satellite channel landscape on DD Free Dish for the year ahead.
