Hindi
PVR deploys antiviral air purification system in cinemas
Mumbai: PVR Cinemas has deployed a cinema-specific ion technology that claims to neutralise 99.9 per cent of airborne viruses. The negative ion generator devices are installed at key locations inside cinemas including the auditoriums where the guests spend the maximum time.
This is the only device designed for cinemas and has been successfully tested on SARS Covid-2 virus at ICMR recognised and Dubai Central labs, said PVR in a media statement on Tuesday. “It offers real-time air sterilisation by using non-chemical negative ION generator that discharges up to 100 trillion negative ions per cm3 / second providing a 360-degree protection,” it added.
This new technology is part of PVR’s enhanced safety initiative ‘PVR Cares’ that ensures that cinemas are safe in every possible way for both guests and staff across every touchpoint in their cinema journey.
“The country has reached a sustained endemic state and audiences have resumed their big screen movie watching experience supported by a robust content pipeline. It is a very heart-warming development for us and goes to show that our patrons are satisfied with the safety measures adopted,” said PVR Ltd CEO Gautam Dutta. “There is still a section of consumers who have stayed away from the big screen on the apprehensions of safety and deploying this technology helps us to address their concerns.’’
Hindi
Dhurandhar the revenge storms past Rs 1,000 crore in a week, rewrites box office records
Aditya Dhar’s spy thriller sets fastest run to Rs 1,000 crore with record-breaking weekday hold
MUMBAI: The box office has a new juggernaut—and it is moving at breakneck speed. Dhurandhar the revenge has smashed past the Rs 1,000 crore mark worldwide in just a week, clocking a staggering Rs 1,088 crore and resetting the rules of the blockbuster game.
Backed by Jio Studios and B62 Studios, and directed by Aditya Dhar, the spy action sequel opened to the biggest weekend ever for an Indian film globally—and then refused to slow down. Unlike typical tentpole releases that taper off after Sunday, this one powered through the weekdays with rare muscle, posting Rs 64 crore on Monday, Rs 58 crore on Tuesday, Rs 49 crore on Wednesday and Rs 53 crore on Thursday.
The numbers stack up to a formidable first-week haul. India collections stand at Rs 690 crore nett and Rs 814 crore gross, while overseas markets have chipped in Rs 274 crore, taking the worldwide total to Rs 1,088 crore in just eight days.
The film’s opening weekend alone delivered Rs 466 crore, laying the foundation for what is now being billed as the fastest climb to the Rs 1,000 crore club in Indian cinema. Every single day of its first week has set fresh benchmarks, from the highest opening weekend to the strongest weekday hold—metrics that typically separate hits from phenomena.
A sequel to the earlier hit Dhurandhar, the film has not just built on its predecessor’s momentum but obliterated previous records, emerging as the biggest global blockbuster run by an Indian film to date.
At this pace, the film is not merely riding a wave—it is creating one.
