Event Coverage
Promax India Regional 2024 Awards recognise industry leaders
Mumbai: The Promax India Regional 2024 Awards journeyed through a whirlwind of inspiration, innovation, and celebration, culminating in a spectacular event that unfolded on 25 April 2024. Presented by Promax Asia, the highly anticipated awards ceremony brought together the entertainment industry’s trailblazers, innovators, and visionaries for an unforgettable evening. Honouring outstanding achievements in entertainment promotion, marketing, and design, the Promax India 2024 Awards recognised those who pushed the boundaries of creativity and storytelling.
Creative minds, visionaries, and industry leaders showcased their best work, insights, and inspirations across various categories, including ‘Best Drama Promo,’ ‘Best Brand Image,’ ‘Best Original Music/Score,’ ‘Best Social Media Campaign,’ ‘Best Entertainment Promo – Above 60 Seconds,’ and ‘Best Directing – 60 Seconds or Less,’ among others. From captivating brand campaigns to engaging promos, the event celebrated the best of the best, igniting viewers into fans and driving bottom-line results for media companies across the region.
The event streamed live on Promax India’s official Facebook page at 4:00 PM IST on April 25th. With fierce competition across multiple judging categories, the winners emerged as true champions of their craft. The Promax India Regional 2024 Awards were broadcast live on Facebook, providing a global platform for enthusiasts, professionals, and industry leaders to come together and celebrate the achievements that shape the future of entertainment marketing and design.
Shemaroo Entertainment claimed the spotlight as the night’s biggest winner, securing 12 golds and 6 silvers awards. Following closely behind were Disney Star with 5 Gold and 6 Silver awards, along with Colors Bangla and various Zee regional channels such as Zee Biskope, Zee Bangla, and Zee Tamil, among others, clinching multiple awards for their exceptional work.
Promax Asia conference director Andy Chua said, “In the dynamic landscape of regional entertainment, the Promax India Regional 2024 Awards serve as a beacon of excellence, spotlighting the remarkable talent and creativity that drives our industry forward. Each entry represents a story, a vision, and a testament to the power of storytelling. We are honoured to witness the evolution of regional markets and to celebrate the outstanding achievements that continue to shape the future of entertainment marketing and design.”
The event celebrated the best in regional entertainment, where participants showcased unparalleled creativity and innovation. With its increasing popularity over the years, the Promax India Regional Awards have witnessed a significant rise in participants, signalling a promising future for the regional entertainment industry. Promax India looks forward to continuing its support and recognition of talent in the years to come.
Event Coverage
Anime India announces Amazon MX Player as co-presenting partner for Anime India Kolkata 2026
MUMBAI: Riding high on the success of its blockbuster Mumbai debut, Anime India is accelerating its nationwide expansion with the announcement of Amazon MX Player as the co-presenting partner for Anime India Kolkata. The partnership marks a significant step forward in the festival’s mission to deliver large-scale, accessible, and fan-first anime experiences across the country.
Scheduled for 14 and 15 February 2026 at the iconic Biswa Bangla Mela Prangan, Anime India Kolkata will launch the first regional chapter of what is set to be a year-long, multi-city tour. As the curtain-raiser for the 2026 circuit, the Kolkata edition aims to fuse the energy of global Japanese pop culture with India’s fast-growing community of anime, manga, and pop-culture fans.
A household name in digital entertainment, Amazon MX Player brings unmatched reach and cultural relevance to the Anime India platform. With its expanding focus on anime and youth-driven content, Amazon MX Player’s involvement as co-presenting partner reinforces Anime India’s vision of making anime culture more inclusive breaking barriers of language, geography, and accessibility to connect with fans nationwide.
Anime India Kolkata 2026 will showcase cosplay competitions, interactive zones led by the Indian Gunpla Community, India-39 Vocaloid Community, The Japan Curry, and Adda-o-Otaku by The Otaku Guild. Fans can join tournaments across fighting games, Pokémon VGC, and more. Acclaimed Japanese director Susumu Mitsunaka (Haikyu!!) will attend as guest of honour, appearing in panels and live sessions. Positioned as an immersive celebration of fan culture and industry collaboration, the Kolkata edition marks the beginning of Anime India’s nationwide expansion.
Sharing their perspective on the partnership, Amazon MX Player director Aruna Daryanani expressed, “Anime in India has evolved from a niche interest into a mainstream cultural movement, driven by an increasingly engaged and passionate fanbase. At Amazon MX Player, our focus is on expanding access by bringing anime to audiences across the country for free and in multiple local languages. Our association with Anime India reflects our commitment to supporting the growth of anime in India and deepening connections with fans, while continuing to build Amazon MX Player as a trusted destination for free, high-quality entertainment.”
“Anime India Kolkata is a celebration of how anime has grown beyond entertainment into a powerful cultural and creative force. By bringing fans, creators, and industry leaders onto one shared platform, the festival is helping define the future of pop culture in India,” said Anime India co-founder and director Neha Mehta.
The debut edition of Anime India 2025 in Mumbai attracted over 29,000 fans, quickly cementing its status as a landmark celebration of anime and Japanese pop culture. Riding on this overwhelming response, the Kolkata chapter is projected to draw more than 40,000 visitors across two days, positioning it as one of the biggest anime conventions ever held in eastern India.
Anime India is focused on bringing together fans from across the country to create a truly pan-India celebration of anime, manga, cosplay, gaming, and Japanese culture. With plans to expand into four key metropolitan hubs in 2026—east (Kolkata), north (Delhi), west (Mumbai), and south (Hyderabad)—the festival seeks to deliver globally benchmarked experiences while supporting and uplifting creators, artists, and fan communities throughout India.
