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PROEN elevates digital experiences across Thailand

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Mumbai: PROEN Corp Public Company Limited (PROEN), a leading provider of Internet, data, ICT, and business telecom services across Thailand, has deployed Qwilt and Cisco’s Open Edge Content Delivery Network (CDN) solution to improve the quality and delivery capacity of digital content and applications. In doing so, it becomes an active participant in the content delivery value chain by partnering with content publishers and enterprise customers across Thailand to deliver streaming media and data efficiently and rapidly.

The deployment sees PROEN embed Qwilt’s Open Caching-based architecture deeply into its network edge, enabling the delivery of increased data volumes across its network and improving the quality of experience for end users throughout Thailand. The partnership equips PROEN with next-generation content delivery infrastructure and provides open APIs (Application Programming Interfaces) to content publishers looking to deliver content with the highest quality. With full-country coverage, the deployment will include activating Open Caching services at multiple distributed PROEN sites across Thailand.

PROEN chief commercial officer Naris Ratyiam said, “Our partnership with Qwilt and Cisco is an exciting step in our mission to strengthen our network and deliver superior experiences to our customers. By building Qwilt’s Open Edge solution into our infrastructure, we’re creating an open and unified content delivery solution that will bring numerous benefits to content publishers when they utilize the service, including current PROEN partners such as MCOT, Channel 3, and Buga Boo. This deployment enables us to tackle the rapidly growing demands for live streaming, video-on-demand, and application services head-on while ensuring these experiences are delivered consistently in the highest quality.”

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Cisco vice president Theodore Tzevelekis said, “By deploying our joint Open Edge solution with Qwilt, PROEN gains access to a platform that meets the needs for high-quality streaming experiences while opening the door to exciting future edge computing use cases. We’re delighted to have PROEN on board and excited to help deliver exceptional digital experiences for its customers in Thailand.”

“We’re delighted to welcome PROEN as the latest service provider to join our Open Edge movement. Each new deployment expands our global, all-edge network and gives us the opportunity to play a significant role in helping enhance the seamless delivery of digital services to many millions of consumers,” said Qwilt CEO Alon Maor. “Embedded at the edge of PROEN’s network, closest to users, our Open Edge CDN goes beyond offering traditional CDN functionality – it ensures users across Thailand experience the highest quality and fastest delivery, whether they’re consuming streaming video, playing online games, or downloading massive files. This strategic deployment reflects PROEN’s commitment to providing cutting-edge solutions to its valued customers and reinforces its position as one of Thailand’s leading service providers.”

Today, 150+ service providers have partnered with Qwilt to enable the Open Edge in their networks, together serving over one billion unique subscribers globally. They include Verizon in North America; TIM Brazil and Telecom Argentina in Latin America; Airtel in India; J:COM in Asia-Pacific; BT in the UK; and Telefónica and Vodafone in EMEA.

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eNews

Paisabazaar launches Credit Premier League 2.0

Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.

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MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.

Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.

All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.

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Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”

The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.

Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.

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In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.

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