News Broadcasting
Print media will reach only 75 % of its pre-pandemic revenue this fiscal, says report
New Delhi: Despite 35 per cent on-year growth this fiscal on a low base, the country’s print media sector will reach only three-fourths of its fiscal 2020 revenue, according to a new CRISIL report.
While the cost of newsprint continues to remain high, there is a good probability that profitability will revive to 9-10 per cent driven by sharp cost rationalisation measures and digitalisation of content, shows the report. The analysis assumes the impact of the second wave to continue to subside, as is seen currently.
According to CRISIL, the credit profiles of large print media companies will be resilient, cushioned by healthy liquidity and strong balance sheets, while for the remaining ones, liquidity management will be crucial, shows an analysis of CRISIL-rated companies that account for roughly 40 per cent of the sector’s revenue.
The sector’s revenue of Rs 31,000 crore in fiscal 2020, split 70:30 between advertisement (ad) and subscription revenue, had declined 40 per cent last fiscal amid the first wave. However, it is expected to reach to Rs 24,000-25,000 crore this fiscal, notwithstanding the second wave.
“The second wave has impacted ad revenues in the last quarter, as it correlates strongly with economic activity,” CRISIL Ratings, director Nitesh Jain said, “We expect ad revenues to recover from the current quarter as economic activity revives. But it would still reach only 75 per cent of the pre-pandemic level this fiscal, as seen during January-March 2021, before the second wave took hold.
As for subscription revenue, the sector is witnessing a structural change with a shift in consumer preference towards digital news, from physical newspapers. This is more prominent for English newspapers, which have a higher share in metros and Tier-1 cities, where digital adoption is also higher. These companies are, therefore, focusing on monetisation of content by putting premium news behind paywalls and pushing digital subscription along with print subscription. Non-English newspapers, on the other hand, had relatively resilient subscription revenue even in the first wave because of their strong roots in the hinterland.
“We believe, unlike western countries, print media will remain popular in India. Besides low cover price and the convenience of home delivery, it benefits from the ability to provide original and credible content, and people’s habit of reading physical newspapers,” stated the report, according to which, the overall sector’s subscription revenue loss this fiscal should be restricted to 12-15 per cent of the pre-pandemic level.
That said, printing physical copies of a newspaper requires newsprint – a key raw material that accounts for 30-35 per cent of the total cost for print media companies. Over the past six months, newsprint prices have risen 20-30 per cent
The run-up in cost notwithstanding, the operating margin is expected to reach 9-10 per cent this fiscal, or 100-200 basis points lower than the pre-pandemic low of fiscal 2020. This is because of sharp cost rationalisation measures undertaken by the companies, such as reduction in pagination, employee cost and other expenses.
Last fiscal, retailers strengthened their balance sheets through equity infusions of Rs 2,000 crore, which reduced overall debt for CRISIL-rated apparel retailers by 30 per cent.
CRISIL Ratings associate director, Rakshit Kachhal said, “Credit profiles of large print media companies will continue to be supported by ample liquidity and sustained strong balance sheets, with most being net-debt free. However, for the smaller ones, whose interest cover has declined to 1.6 times as on 31 March from 2.1 times a year ago, ability to manage liquidity amid the second wave and rising newsprint prices will still be crucial.”
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
