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Prime Volleyball League adds Kannada feed as regional push gathers pace

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HYDERABAD: The RR Kabel Prime Volleyball League powered by Scapia is betting big on regional languages. From Saturday, matches will be available in Kannada—the sixth tongue added to a lineup that already includes English, Hindi, Telugu, Tamil and Malayalam. The move targets Karnataka’s volleyball-mad fanbase, particularly supporters of the Bengaluru Torpedoes.

The tournament, now in its fourth year, is underway at Gachibowli Indoor Stadium in Hyderabad. First-day viewership on YouTube was robust, with reach spread across all regional feeds. The Kannada addition comes as the league chases deeper penetration in southern markets.

“The support we receive from Karnataka is immense,” says Bengaluru Torpedoes co-owner and director Yashwanth Biyyala. “Providing the livestream in our local language is a sincere effort to engage more deeply with our loyal fans.”

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Prime Volleyball League  chief executive Joy Bhattacharjya frames the expansion as nation-building. “Our large viewership on the opening day demonstrates the massive, multilingual appetite for volleyball across India,” he says. “This is about more than just numbers—it’s about creating a model for deep, inclusive fan engagement.”

The 2025 season is being broadcast live on Sony Sports Network and streamed globally via YouTube. The channel offers match highlights, recaps, behind-the-scenes footage and other content designed to hook armchair fans. Four teams clash on Saturday: Kochi Blue Spikers face Bengaluru Torpedoes, whilst Chennai Blitz take on Kolkata Thunderbolts.

The tournament runs until 26 October. By then, the league will know whether its multilingual gambit has scored the breakthrough it so craves.

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eNews

Paisabazaar launches Credit Premier League 2.0

Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.

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MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.

Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.

All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.

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Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”

The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.

Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.

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In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.

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