iWorld
Prime Video sets the stage for mayhem with The Traitors, hosted by Karan Johar
MUMBAI: India’s biggest game of lies and loyalties is about to begin. Prime Video is pulling out all the stops for its juiciest unscripted series yet—The Traitors—set to premiere on 12 June, with new episodes every Thursday at 8pm IST. And guess who’s stirring the pot? None other than the master of sass and sparkle, Karan Johar.
Adapted from the Bafta and Emmy award-winning format by IDTV and distributed by All3Media International, The Traitors promises a heady cocktail of trust, betrayal and big personalities. Produced by BBC Studios India Productions, this desi spin brings together 20 celebrities to outwit, outplay and outlast—not in the jungle, but in a castle of secrets, strategies and shocking twists.
Karan, armed with his signature blend of wit and wardrobe, isn’t just hosting—he’s turning up the heat. A teaser featuring the filmmaker dropped this week, along with outdoor promos that have left fans guessing which famous faces are about to play double agent.
“Prime Video has consistently been home to some of the biggest and most beloved scripted shows in the country. Now, we’re making a bold leap as we scale our Unscripted content slate with our biggest reality series yet—The Traitors,” said Prime Video head of originals Nikhil Madhok. “Packed with drama, manipulation, suspenseful gameplay, and unexpected twists, the show is mounted on a grand scale with high production values. We’re thrilled to have Karan Johar as the host—who better to stoke the fire in this volatile mix of 20 celebrities, each vying for a massive cash prize and the title of ultimate winner! The Traitors promises immersive entertainment and next-level mind games that are sure to captivate our wide gamut of audiences.”
All3Media International EVP APAC Sabrina Duguet said, “India is one of the most dynamic and exciting markets in the world, with an audience base that’s highly receptive to reality shows. The Indian adaptation of The Traitors offers this audience high calibre celebrities and intense drama, all wrapped up in a thriller-esque gameplay. The Traitors is one of the fastest-growing and most popular reality formats worldwide, ever – and we’re thrilled to bring an Indian adaptation of the franchise to the country with Prime Video India and BBC Studios India Productions; both partners reputation for delivering high-quality content precedes them.”
“The Traitors has captivated audiences worldwide across ages and languages with its bold, dramatic, and psychological gameplay and we’re thrilled to join hands with Prime Video—renowned for its exceptional content—and All3Media International to bring an Indian adaptation that’s immersive, grand, and teeming with drama. With an all-celebrity cast and jaw-dropping twists, The Traitors is an unmissable treat for fans of high-stakes reality entertainment,” said BBC Studios India Productions executive producer Neha Khurana,
With over 35 versions of The Traitors playing worldwide, the Indian edition is set to bring its own masala to the global phenomenon.
One thing’s clear—this is no ordinary game show. It’s a battlefield of charm, cunning, and betrayal
. Let the mind games begin.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
