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PR Pundit appointed communications partner to CNN-IBN, in addition to Channel7

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New Delhi, May 30, 2006: CNN-IBN, the English news channel from Television Eighteen (TV 18) network, in a move to strengthen its external communications strategy has appointed PR Pundit to manage its Public Relations across India.

Sharing his views on this appointment, Dilip Venkatraman, Director Marketing, said, “Tailoring communications to meet the local needs of every individual market is crucial in overcoming business challenges. PR Pundit is already working on our other brand Channel7 and we are confident that their appointment will add further impetus in raising the external communications profile of CNN-IBN.”

“We are delighted to work with CNN IBN which displays an unmatched passion for news. The robust objectives of communicating news and views are indeed exciting. We look forward to being an integral part of this challenge,” added Archana Jain, Director, PR Pundit

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PR Pundit is a full service dedicated public relations company offering an exhaustive range of services to meet strategic communication needs in a challenging operating environment. PR Pundit advises AT Kearney, Bvlgari, Moet-Hennessy, Oriflame India, Pizza Hut, Radio Mirchi, Royal Sundaram, Swarovski CCB, etc. are some of the other client handled by them. For further information on PR Pundit visit www.prpundit.com

For further information please contact:
Supriti Sinha, PR Pundit, New Delhi
Tel: 2656 0415, 2651 3075, 9810960590

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News Broadcasting

Network18 channels lead YouTube news viewership in March 2026

CNN-News18, News18 India and CNBC channels top categories with record views

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MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.

At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.

In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.

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The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.

The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.

In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.

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