iWorld
Powered by Jio, RIL touches $100 bn market cap
MUMBAI: Reliance Industries becomes the second company to hit $100 billion market capitalisation after TCS in 2018. Previously, in 2008 too, the company has hit the $100 billion mark when the rupee was around 40 to the dollar, according to Moneycontrol.com.
RIL has seen a hike in the share prices of oil-to-telecom for the fifth consecutive day on Thursday. The stock closed 4.42 per cent higher at Rs 1,082.20 on the BSE and taking total five-day gains to over 12 per cent. This could be due to an aggressive plan announced in the AGM and ahead of its June quarter earnings.
While having a buy call on the stock with a target price of Rs 1,340 per share (which implies 29 per cent potential upside), global brokerage house Goldman Sachs said it expects Q1 EBITDA to grow 45 per cent YoY (up two per cent QoQ).
The company’s market capitalisation stood at Rs 6,85,726.98 crore at its record price level and TCS at Rs 7,45,612.17 crore (One US dollar = Rs 68.64).
SP Tulsian of sptulsian.com expects that the telecom business will be the biggest contributor to the share price of Reliance Industries over the next 18 months. Hence, he is banking on the growth of Jio and Reliance Retail.
Speaking about positive factors that could impact the stock, he said, “There is an increase in margins of the petrochemicals and refinery segments. The monetisation plan for Reliance Jio and Reliance Retail are likely in the next 30 months.”
KR Choksey Investment Managers MD Deven Choksey was quoted stating that, the visibility is clearly emerging for Jio as the average revenue per user of Jio will jump from Rs 150 to higher levels.
“Through the fiber-to-home proposition, if Jio customer base reaches 40 crore from the current 20 crore, it would mean an addition of Rs two lakh crore to the total revenue and 50 per cent of that may be EBITDA which works out to Rs one lakh crore. This could happen in two or three years. This is why the market is gung-ho about Jio,” said Choksey, according to Moneycontrol.com.
Reliance consumer businesses, including Jio and retail, up from two per cent to 13 per cent of consolidated EBITDA.
iWorld
Micro-Dramas Surge in India, Redefining Mobile Content Habits
Meta-Ormax study maps rapid rise of short-form storytelling among 18–44 audiences.
MUMBAI: Micro-dramas aren’t just short, they’re the snack that ate Indian entertainment, and now everyone’s bingeing between the sofa cushions. Meta, in partnership with Ormax Media, has released ‘Micro Dramas: The India Story’, a comprehensive study unveiled at the inaugural Meta Marketing Summit: Micro-Drama Edition. The report maps how the vertical, bite-sized format is reshaping content consumption for mobile-first audiences aged 18–44 across 14 states.
Conducted between November 2025 and January 2026 through 50 in-depth interviews and 2,000 personal surveys, the research reveals that 65 per cent of viewers discovered micro-dramas within the last year proof of explosive adoption. Nearly 89 per cent encounter the format through social feeds and recommendations, making algorithm-driven discovery the primary engine rather than active search.
Key viewing patterns show a median of 3.5 hours per week (about 30 minutes daily) spread across 7–8 short sessions. Consumption peaks between 8 pm and midnight, with additional spikes during commutes and work breaks classic “in-between moments” that the format fills perfectly. Around 57 per cent of viewing happens in ambient mode (while doing something else), and 90 per cent is solo, enabling more intimate, personal storytelling.
Romance, family drama and comedy lead genre preferences. Audiences show growing openness to AI-generated content, 47 per cent find it unique and creative, while only 6 per cent say they would avoid it entirely. Regional languages are surging after Hindi and English, Tamil, Telugu and Kannada dominate consumption.
Meta, director, media & entertainment (India) Shweta Bajpai said, “Micro-drama isn’t a passing trend, it’s rewriting the rules of Indian entertainment. In under a year, an entirely new category of platforms has emerged, built audience habits from scratch, and created a business vertical that is scaling fast.”
Ormax Media founder-CEO Shailesh Kapoor added, “Micro-dramas are beginning to show the early signs of becoming a distinct content category in India’s digital entertainment landscape. When a format aligns closely with how audiences naturally engage with their devices, it has the potential to scale very quickly.”
The study proposes ecosystem-wide responsibility, universal signposting of commercial intent, shared accountability among advertisers, platforms, creators, schools and parents, built-in safeguards, and formal media literacy in schools.
In a feed that never sleeps and a day that never stops, micro-dramas have slipped into the cracks of every spare minute turning 30-second stories into the new national pastime, one vertical swipe at a time.
