e-commerce
PayTM & Dineout partner for cashback programme
MUMBAI: In a bid to tempt foodies to dine out and indulge in a wonderful gastronomical affair, mobile commerce platform PayTM has partnered with Dineout.co.in, an online table reservation service.
Through the Dineout loyalty programme, users can take advantage of having a table reserved, avail discounts and additional savings in the form of cashback and loyalty points credited into their PayTM wallets.
By completing tasks like writing reviews, inviting friends and checking-in while at the restaurant through the Dineout app, users can earn loyalty points. All these points are redeemable to cash directly into a users PayTM wallet.
PayTM VP Amit Lakhotia said, “PayTM and Dineout enjoy massive popularity and the loyalty programme that we have devised is a truly innovative concept for the benefit of our users. PayTM is committed to coming up with extremely innovative tie-ups to offer customers maximum benefit while using their digital wallets. Through this first-of-its-kind partnership, we aim to give food connoisseurs in India another reason to turn to technology for the most convenient and rewarding dining out experience till date.”
Dineout.co.in co-founder Ankit Mehrotra added, “For serious foodies, dining out is beyond a hobby, it is a way of life! After speaking to many Dineout users we arrived at a loyalty program where our valued patrons can reap the benefits of sticking with a great service. PayTM was an obvious choice for this partnership owing to their wide consumer reach, and the ease of use of the service. Dineout users can now enjoy additional earnings in the form of direct cash back into their PayTM wallet for writing-reviews, inviting their friends and via check-ins when they arrive at the restaurant/venue.”
e-commerce
Eternal teams up with OpenAI to supercharge AI across Zomato and Blinkit
Collaboration targets merchant tools, partner assistants and internal automation via Stitch platform.
MUMBAI: Eternal isn’t just ordering food, it’s ordering up a major AI upgrade. The company behind Zomato, Blinkit, District, Hyperpure, Feeding India and AI-native venture Nugget has joined forces with OpenAI to weave advanced AI deeper into its sprawling commerce ecosystem. The partnership taps OpenAI’s Enterprise API to deploy models across Eternal’s apps, partner platforms and internal systems. Key focus areas include AI-assisted workflows for merchants and delivery partners, contextual AI assistants embedded in partner portals, next-gen search and discovery experiments, and accelerated product iteration at Nugget.
Internally, Eternal is eyeing OpenAI’s latest coding models including GPT-5.3-Codex to power Stitch, its in-house automation and developer orchestration platform. Stitch already handles end-to-end automation across engineering and non-engineering teams, the integration aims to slash manual work, speed up shipping and streamline complex workflows.
The collaboration extends to a structured Partner Upskilling Program, rolling out advanced AI tools and assistants to Eternal’s restaurant and delivery partner network to boost operational efficiency, compliance and decision-making.
Eternal, Group CEO Albinder Dhindsa captured the excitement, “From high leverage areas like software development to real on-ground implications of influencing operations, we are learning about the evolving implementations of newer and developing tools in the AI landscape. We are happy that this collaboration with OpenAI will open up even more surface area for us to learn and innovate.”
OpenAI International managing director Oliver Jay added, “Eternal operates at a meaningful scale across consumer and partner platforms. We are excited to support their teams in applying AI advancements to real-world systems, from AI-native ventures to partner-facing initiatives.”
In a market where speed, scale and smarts define winners, this tie-up positions Eternal to turn everyday orders into smarter, faster experiences, one AI prompt at a time. Whether you’re swiping for dinner or delivering it, the future just got a little more intelligent.
