iWorld
OTTplay becomes No. 1 with over 9.5 mn users
Mumbai: OTTplay, India’s first AI-powered OTT recommendation and content discovery platform, has risen to the top of the rankings for movie and web-series recommendations.
OTTplay has established itself as the category leader, with over 9.5 million users. The platform recommends content from its extensive library, which includes over 60 OTTs, 65,000 web series, movies, and shows spanning 18 genres and multiple languages. The platform, which includes cutting-edge AI software, provides audiences with smart recommendations, allowing users to discover the content they are most likely to enjoy.
Commenting on the successful run of the platform, OTTplay CEO and co-founder Avinash Mudaliar said, “OTTplay is based on consumer ethos & consumer want. The journey to 9.5 million users in one year and still growing makes us happy, but we feel it’s just the beginning for OTTplay. We aim to solve the core problem of OTT users, which is what to watch, where to watch, and how to watch. With OTTplay Premium, we hope to provide a variety of OTT services within the app while keeping them affordable for consumers. So you can get recommendations, reviews, and a subscription to watch your favourite content all in OTTplay. We look forward to adding more value to the consumer journey and keeping the hustle real.”
With OTTplay, audiences can now access their favourite content from 12 different OTT platforms with a single subscription. OTTplay previously served as a content discovery engine that curated content from more than 60 Indian and international OTTs. The premium subscription platform, OTTplay Premium, which offers 20,000+ shows, webseries, and movies from 12 different OTTs at a reasonable price, is in fact living up to their slogan, “Mazey Karo Multiply.”
iWorld
OneOTT partners with UP govt for Project GANGA broadband rollout
Initiative to connect 2M plus households, empower 8,000–10,000 entrepreneurs in 2–3 years.
MUMBAI: Uttar Pradesh just got a digital Ganga flow because when broadband meets ambition, even villages start streaming faster than city traffic. OneOTT Intertainment Ltd. (OIL), the broadband arm of Hinduja Global Solutions (HGS) under the Hinduja Group, has signed a Memorandum of Understanding with the State Transformation Commission (STC), Government of Uttar Pradesh, for Project GANGA (Government Assisted Network for Growth & Advancement).
The MoU, signed on 7 March 2026 in the presence of Uttar Pradesh Finance & Parliamentary Affairs Minister Suresh Kumar Khanna, aims to empower 8,000–10,000 local entrepreneurs at the Nyaya Panchayat level as independent Digital Service Providers (DSPs). A significant number of these DSPs are expected to be women. The initiative will deliver high-speed broadband to over 2 million households in the next 2–3 years and create direct and indirect employment for more than 100,000 individuals.
Project GANGA will support government priorities in digital education, healthcare and public services while enabling MSMEs and enterprises with reliable connectivity. DSPs will receive structured training, financing assistance, network build-out support and technology enablement.
STC CEO Manoj Kumar Singh said, “Project GANGA is a significant step toward expanding inclusive digital infrastructure in Uttar Pradesh. By empowering local entrepreneurs, the program will strengthen service delivery and ensure affordable digital access for underserved communities.”
OIL, MD & CEO and HGS whole-time director Vynsley Fernandes added, “This initiative reflects our long-term commitment to enabling digital access and economic opportunity at scale. Project GANGA is structured as a multi-year program focused on entrepreneur onboarding, network deployment and workforce development.”
OIL brings execution strength backed by HGS and NXTDIGITAL’s national footprint, which already connects over 5 million homes across more than 4,500 pin codes in 1,500 cities and towns through 15,000 plus franchise partners and over 2 lakh kilometres of fibre infrastructure. The ecosystem will support broadband, IPTV, OTT, CCTV, satellite internet and cybersecurity solutions for households, businesses and public institutions.
In a state racing toward digital inclusion, Project GANGA isn’t just laying cables, it’s laying the foundation for millions to connect, learn, heal and earn, one Nyaya Panchayat at a time.
