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NXTDIGITAL reaches out to new consumers

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KOLKATA: As the country gears up to welcome Lord Ganesha, NXTDIGITAL, the media arm of the Hinduja Group, has launched a consumer connect program – ‘Ganpati Bappa Morya’ to spread the message of joy and safety amidst the global pandemic. 

As part of this initiative, NXTDIGITAL would encourage consumers, to shoot their Ganpati celebrations at home (their decoration, sthapna and aarti) on their mobile phones and upload it to NXTDIGITAL at https://ganpatibappamorya.nxtdigital.in. Select participants will get a chance to feature on the television channels of INDigital and NXTDIGITAL network as a part of this video contest.

Video entries will be judged and the top three videos in the category of ‘Best Ganpati Idol’, ‘Best Ganpati Decoration’ and ‘Best Eco-Friendly Ganpati’ stand a chance to win attractive gifts by answering a simple question. Home Theatre System, Wonderchef Tandoor and Wonderchef Non-stick cookware are some of the exciting prizes up for grabs for the winners of this contest.

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Commenting on this initiative, NXTDIGITAL brand and marketing head Rajdeep Rudra said “The ongoing pandemic of coronavirus has impacted the economic, social and mental wellbeing of people across the world. As we approach one of the most revered, loved and celebrated festivals of India – Ganesh Chaturthi, we want to help our audience celebrate their love for Lord Ganesha with the same faith and dedication, as they do each year. As caring brands, through this program, we want to create awareness amongst our audience about taking necessary safety precautions while they celebrate this festival from the comfort of their homes. Our objective is to capture this celebratory mood and engage with consumers as we try and build a safe environment for them.”

Shortlisted videos will also be edited and broadcast on INDigital and NXT DIGITAL (HITS) channels from 22  Aug to 1 Sep 2020 i.e. the entire Ganesh Utsav.

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Den Networks Q3 profit steady despite revenue pressure

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MUMBAI: When margins wobble, liquidity talks and in Q3 FY25-26, cash did most of the talking. Den Networks Limited closed the December quarter with consolidated revenue of Rs.251 crore, marginally higher than the previous quarter but down 4 per cent year-on-year, even as profitability stayed resilient on the back of strong cash reserves and disciplined cost control.

Subscription income softened to Rs.98 crore, slipping 3 per cent sequentially and 14 per cent from last year, while placement and marketing income offered some cheer, rising 15 per cent quarter-on-quarter to Rs.148 crore. Total costs climbed faster than revenue, up 7 per cent QoQ to Rs.238 crore, driven largely by higher content costs and operating expenses. As a result, EBITDA dropped sharply to Rs.13 crore from Rs.19 crore in Q2 and Rs.28 crore a year ago, pulling margins down to 5 per cent.

Yet, the bottom line refused to blink. Profit after tax stood at Rs.40 crore, up 15 per cent sequentially and only marginally lower than last year’s Rs.42 crore. A healthy Rs.57 crore in other income helped cushion operating pressure, keeping profit before tax at Rs.48 crore, broadly stable quarter-on-quarter despite the tougher cost environment.

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The real headline-grabber, however, sits on the balance sheet. The company remains debt-free, with cash and cash equivalents swelling to Rs.3,279 crore as of December 31, 2025. Net worth rose to Rs.3,748 crore, while online collections accounted for 97 per cent of total receipts, underscoring strong cash discipline across operations, including subsidiaries.

In short, while Q3 showed signs of operating strain, the financial backbone remains solid. With zero gross debt, steady profits and a formidable cash war chest, the company enters the next quarter with flexibility firmly on its side proving that in uncertain markets, balance sheet strength can be the best growth strategy.

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