Awards
Nominations for 33rd Daytime Emmies announced
MUMBAI: The National Academy of Television Arts & Sciences in the US has announced the nominees for the 33rd Annual Daytime Emmy Awards. The announcement was made live on ABC Daytime’s The View, hosted by Barbara Walters, Meredith Vieira, Star Jones Reynolds, Joy Behar and Elisabeth Hasselbeck.
CBS topped with 59 nominations. ABC had 37 nominations. Its game show Who Wants To Be A Millionaire got three nominations. The awards recognise outstanding achievement in all fields of daytime television production and are presented to individuals and programs broadcast from 2 am to 6 pm.
US pubcaster PBS had 21 nominations including one for the animtion show Arthur and another for Jakers The Adventures of Piggley Winks which is made in India by Crest Animation.
The nominations for drama series are CBS’ As The World Turns, ABC’s General Hospital, The Young And The Restless and CBS’ Guiding Light which has the distinction of being the world’s longest running soap.
For best talk show the nominees are Dr. Phil, The Ellen Degeneres Show, Live With Regis and Kelly and The View.
This year’s ceremony will be broadcast live on ABC on 28 April from Hollywood’s Kodak Theatre.
Awards
MRSI to honour B.V. Pradeep with lifetime achievement award
Veteran insights leader to be recognised at 7th Golden Key Awards in Mumbai
MUMBAI: The Market Research Society of India will confer its Lifetime Achievement Award on B.V. Pradeep at the 7th Golden Key Awards on March 6, 2026, in Mumbai, celebrating a career that has quietly shaped how businesses listen to consumers.
With more than four decades in the field, Pradeep is widely regarded as one of the architects behind the transformation of market research from a support function into a strategic growth engine. An alumnus of the Indian Institute of Management, Bangalore, he spent nearly 30 years with Unilever in India and overseas, where he developed research frameworks and insight-led systems that went on to become global best practices.
Long before consumer centricity became corporate shorthand, Pradeep championed the idea that organisations should build from the consumer backwards. He played a key role in formalising the consumer and market Insights function, elevating it from number crunching to boardroom influence. From reshaping sensory research in tea and refining brand equity measurement in the 1990s to designing large-scale insight systems and behaviour change models, his work helped businesses turn observation into action.
His impact stretches well beyond India. Pradeep served on Esomar’s Governing Council as vice president and treasurer and worked to strengthen India’s presence in the global research community. He has chaired the joint technical committee for Television Audience Measurement, been a governing council member of the Media Research Users Council and led MRSI as president from 1999 to 2005. He now heads his consultancy, Catalyst-4ur-Growth, advising organisations on marketing, insights and analytics.
TAM Media Research chief growth and partnerships officer and MRSI president Nitin Kamat, said Pradeep’s contribution extends beyond frameworks and methodologies. “He reshaped how organisations think about consumers and expanded the sector’s horizons beyond FMCG. His work elevated insights into a strategic lever for growth, and we are proud to honour his legacy.”
Kantar managing director and qualitative head Apac and committee chair for the award Paru Minocha, noted that Pradeep’s influence is both deep and enduring. “He pioneered frameworks that unlocked growth for clients and agencies alike and helped position India strongly on the global research map. His work strengthened the strategic role of consumer insights in lasting ways.”
The Lifetime Achievement Award jury was chaired by C K Sharma, former strategic consultant and principal at Gallup, and included senior industry leaders from Nestlé India, RSPL, Quantum Consumer Solutions and Inteliphyle Ltd.
As the Golden Key Awards return for their seventh edition, MRSI continues to spotlight the people and ideas that power the research and insights industry. This year, the spotlight falls firmly on a man who ensured that the consumer voice was not just heard, but heeded.
