Movie Channels
Nippon TV heads into fall with two new shows
Mumbai: Japan’s multiplatform entertainment company Nippon TV on Monday announced that it will head into the fall season with two new shows – ‘Money or Junk’ and ‘Life’s Punchline’.
Announcing the shows, Nippon TV managing director international business development Mikiko Nishiyama said the two new formats are unique in that their idiosyncrasies and quirks that give them quite the twist. “Following in the footsteps of Nippon TV’s highly successful business format “Dragons’ Den/Shark Tank”, with more than 40 versions in 186 territories, ‘Money or Junk’ was created with a business concept at its core, updated with craft, survival elements for the entire family audience in the digital era,” said Nishiyama.
‘Money or Junk’ hit the airwaves in July 2021 on Nippon TV to stellar ratings among children, teenagers, and 20-to-34-year age group females. With the concept of ‘making’ money out of nothing’, contestants compete by self-monetising in remote locations using available resources to sell various items on e-commerce apps. Due to its high ratings, the format has already earned a second slot on Nippon TV for later this year.
On the other hand, ‘Life’s Punchline’ was broadcast weekly on Nippon TV from April to June 2021 with almost 14 million total views to date on VOD and has now become the most viewed series on the platform from Nippon TV’s Saturday night slot.
“‘Life’s Punchline’ centers around a comedy trio, and each episode opens with a comedic skit which eventually blends into bigger plots of the drama. Vividly depicting each character’s worries and emotional conflicts in their late 20s that stem from their dream, job, family, and romantic interest, viewers are sure to find someone they can relate to,” said Nishiyama.
Other new scripted formats to be produced by Nippon TV later this year and in 2022 include the co-production project of an innovative crime drama series with Envision Entertainment in London, which was announced in July.
Movie Channels
Ek Deewane Ki Deewaniyat Premieres 14 Feb on Zee
Ek Deewane Ki Deewaniyat world TV premiere 14 Feb at 8pm passion meets politics.
MUMBAI: Cupid’s arrow just got a plot twist and it’s heading straight for your TV screen. This Valentine’s Day, Zee Cinema is turning up the heat with the world television premiere of Ek Deewane Ki Deewaniyat, a raw, rule-breaking romantic drama that proves love doesn’t always come wrapped in roses.
Set to air on Saturday, 14 February at 8pm, the film stars Harshvardhan Rane and Sonam Bajwa, directed by Milap Zaveri. It dives headfirst into obsession, heartbreak, and the kind of unconditional love that leaves scorch marks. Rane plays Vikramaditya, a powerful politician whose all-consuming passion for actress Adaa spirals into chaos when his feelings go unreturned unleashing a storm of emotion, misunderstanding, and life-altering consequences.
The timing couldn’t be sharper. Audiences are clearly craving intense love stories over sugar-coated ones, and this film taps straight into that vein. Harshvardhan Rane already has a loyal fanbase from his cult hit Sanam Teri Kasam, which cemented his status as the go-to guy for heart-wrenching romance especially among younger viewers who keep the film on repeat.
Milap Zaveri captured the film’s beating heart, “This film is about love that doesn’t follow rules. With Valentine’s Day being a time when audiences gravitate towards romantic narratives, the television premiere of Ek Deewane Ki Deewaniyat on Zee Cinema felt like the perfect fit. The continued love for intense romances shows there is a strong emotional appetite for such stories.”
Rane himself called it a story rooted in messy, honest emotion, “Ek Deewane Ki Deewaniyat explores love in its most intense and vulnerable form where emotions are messy and deeply human. It’s a story that doesn’t shy away from passion or pain on Valentine’s Day making it even more special as it reflects the many shades of love people experience.”
Sonam Bajwa added her take, “Ek Deewane Ki Deewaniyat is not a conventional love story, it’s raw, intense and emotional. Valentine’s Day is usually associated with happy romance but this film explores love in its most vulnerable form.”
So if your Valentine’s plans include more than chocolates and clichés, tune in to Zee Cinema at 8pm on 14 February. Because sometimes the most unforgettable love stories aren’t the ones that end neatly, they’re the ones that leave you questioning just how far passion can push before everything changes.
