GECs
Nimbus to add more sponsored shows to its kitty
MUMBAI: Television software company Nimbus will add four shows to the existing 20 sponsored programmes it markets by the end of the third quarter.
Two of the new shows will appear soon on pubcaster Doordarshan’s National Network.
Down south, Nimbus has capitalised on the success of its show Nagamma which has entered its third year of telecast on Gemini TV. The socio mythological, launched on a Sunday night slot, traditionally a low viewership timeband, has been among the top three three shows on Gemini for some time, says Nimbus MD and CEO Akash Khurana.
The success of Nagamma in Telugu prompted Nimbus to remake the show in Kannada for Udaya TV. The show, on air for over 12 weeks now, has also made it to the top three shows on the channel, says Khurana. The production house now plans to remake the programme in Tamil and Malayalam to be aired on the Tamil language Sun TV and Malayalam language Surya TV.
Nimbus, which plans to take up the comedy genre on television seriously in the near future, has launched My Dear Bhootam with Sa Re Ga Ma on Sun TV in the 6.30 pm slot and managed to fetch the highest ratings for any show in that slot on Sun. Nimbus and Sa Re Ga Ma now plan to make a Telugu version of My Dear Bhootam for Gemini TV shortly.
On the terrestrial front, Nimbus is also present in the DD Thiruvanthapuram channel with its highest rated daily, Allakal, claims the company.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
