News Broadcasting
Nickelodeon launches 24 hour feed in Pakistan
MUMBAI: Kids’ channel Nickelodeon from the MTV stable has commenced 24 hours broadcast in Pakistan.
Nickelodeon is available to the market through cable and is distributed by WorldCALL Multimedia Ltd, a company of WorldCall Communications Group. The channel aims at being seen in over one million households through various cable operators in the main cities of Karachi, Lahore, Rawalpindi, Islamabad and Hyderabad.
Nickelodeon in Pakistan will feature the channels acclaimed and award winning programming, including animated series like Rugrats, Wild Thornberrys, Hey Arnold, SpongeBob SquarePants and Angry Beavers. Live action series include drama, comedy, science fiction like The Journey of Allen Strange and Kenan and Kel. Games and sports shows like Global Guts and Figure It Out will also feature prominently aside its Nick JR block, a two hour morning block for pre-schoolers. These shows include Little Bill, Dora The Explorer and Gullah Gullah Island. In addition, marketing and promotional activities are also being planned, a company release says.
Nickelodeon Asia claims to be seen in more than 130 million households with 24-hour channels and programming blocks in Japan, India, Philippines, Singapore, Malaysia, Indonesia, New Zealand, Sri Lanka, Bangladesh, Nepal, South Korea, Papua New Guinea and China.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
