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Next IIFA awards, not at Vancouver

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MUMBAI: The 14th edition of the International Indian Film Academy (IIFA) awards will not be held in Vancouver.

The bid for the same by the British Columbia government on behalf of Vancouver was rejected for 2013, according to a statement by Wizcraft International, the organizers of IIFA.

The bidding process for the awards is currently on with a number of countries from the Middle East, South America, Europe and Africa.

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“The decision is subject to many contributing factors that are required of a host destination in terms of support-initiatives for Hindi cinema production, funding and distribution; event-funding, support, facilitation, and infrastructure,” said IIFA and Wizcraft International director Sabbas Joseph. “We are committed to the film Industry and hosting an IIFA in any destination must meet the larger interests of Indian cinema and a spectacular-staging of the annual celebration,” he added.

The dates and venue for the 2013 edition of the IIFA Weekend and Awards will be formally announced soon.

Over the years, IIFA has been to destinations like London, Yorkshire, Johannesburg, Dubai, Amsterdam, Singapore, Bangkok, Colombo and Macau among other.

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Kridhan Infra enters film production with AI-led feature film

Infra firm debuts AI-powered film marking RSS centenary

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MUMBAI: Kridhan Infra Limited is swapping hard hats for headsets. The infrastructure company has announced its entry into film production and media technology through its subsidiary, Kridhan Mediatech Private Limited, with the nationwide theatrical release of Shatak: Sangh Ke 100 Varsh, an AI-led feature film.

With Shatak, the company is not just stepping into cinema but staking a claim in what it describes as one of the world’s early full-length AI-driven feature films. Artificial Intelligence has been embedded across the creative and production process, from script visualisation and environment creation to modelling and production design.

The film commemorates 100 years of the Rashtriya Swayamsevak Sangh, tracing defining moments, personalities and historical phases that shaped its journey. By combining archival storytelling with algorithm-powered creativity, the project attempts to blend heritage with high technology.

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For Kridhan Mediatech, this is only the opening scene. The subsidiary’s broader ambition spans AI, CGI, virtual production systems and scalable content models for both theatres and digital platforms. The move signals a strategic diversification for Kridhan Infra, traditionally rooted in engineering and construction.

The timing aligns with India’s growing push to become a global AI powerhouse. At the 2026 AI Impact Summit, prime minister Narendra Modi urged innovators to design in India and deliver to the world. Kridhan Mediatech’s initiative positions itself squarely within that narrative, aiming to export technology-enabled storytelling beyond domestic audiences.

India’s media and entertainment industry, valued at over Rs 2.5 lakh crore, alongside a rapidly expanding AI economy projected to cross Rs 1.4 lakh crore in the coming years, offers fertile ground at the intersection of cinema and code.

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“With Shatak, we proudly present one of the world’s first AI-led full-length feature films while marking our strategic entry into film production and media technology through our subsidiary,” the company said in a statement. “Our vision is to combine India’s rich narrative heritage with forward-looking innovation. This is just the beginning of building globally competitive, technology-enabled cinematic experiences.”

From infrastructure to imagination, Kridhan’s latest venture suggests that in today’s India, even storytelling can be engineered.

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