News Broadcasting
News18 Lokmat Agenda Maharashtra 2024 ends on a high note
Mumbai: News18 Lokmat’s much-anticipated event, Agenda Maharashtra 2024, brought together some of the most influential people in state politics. Ahead of the election season in Maharashtra, the event addressed key issues like women empowerment, agriculture, industrial growth, and the progress of Maharashtra in diverse sectors.
The event kicked off with a thought-provoking panel discussion on ‘Ladki Bahin Yojana and women empowerment, featuring esteemed panellists Aditi Tatkare, Dr Neelam Gorhe, Praniti Shinde, Rohini Khadse, and Chinmayee Sumeet. The discussion focused on important issues faced by women in Maharashtra today, with panellists highlighting the need of robust initiatives and policies aimed at elevating women and ensuring equality, safety, and prosperity.
Following the panel discussion, a dynamic session featured prominent state leaders such as Ambadas Danve, Pravin Darekar, Uday Samant, Pasha Patel, and Bacchu Kadu. These leaders shared their insights, showcasing progress in their respective fields, highlighting achievements, and outlining their visions for Maharashtra’s development. The discussions covered various sectors, from education and agriculture to economic growth and infrastructure, providing valuable perspectives on the roadmap for the state’s future.
The event concluded with an engaging series of one-on-one interactions featuring political figures like Nana Patole, Dy CM Devendra Fadnavis, Aaditya Thackeray, Supriya Sule, and Shrikant Shinde. Their discussions centered on vital topics such as economic policies, social welfare, governance, and youth engagement, ensuring that the audience had a clearer understanding of the political landscape.
News18 Lokmat Agenda Maharashtra was a resounding success, offering perspective of various leaders’ vision of Maharashtra.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
