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News18 launches YouTube channel for Maha Kumbh 2025

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MUMBAI: Close to Prayagraj (formerly Allahabad) is Triveni Sangam – the sacred confluence of the Ganges, Yamuna, and Saraswati rivers. Today, Prayagraj is a husltle bustle of activity as it gets ready to stage the Maha Kumbh Mela 2025, a magnificent spiritual celebration anticipated to draw 400 million pilgrims from around the world. 

And to make sure its influence is felt the world over, news television network News18 has launched News18 Kumbh, an exclusive YouTube channel that provides 24/7 coverage of this extraordinary event. It will bring the vibrant traditions of Indian spirituality into homes globally, offering viewers a virtual pilgrimage that encapsulates the essence of devotion and unity, showcasing the largest religious gathering on earth from 13 January to 26 February 2025. 

To get a dekko of the YouTube channels click here: https://www.youtube.com/@news18kumbh

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The News18 Kumbh logo was unveiled by the Akhil Bharatiya Akhara Parishad president Mahant Ravindra Puri – the apex religious body of 13 recognized monastic Hindu orders. The showcasing of the logo was streamed directly from the Kumbh Mela on the YouTube channel.

News18 OB vans will be on the move there

As part of the launch, Prateek Trivedi’s popular show Bhaiyaji Kahin featured a special live episode that captured the rich culture and tradition defining the Kumbh Mela.

According to a press release issued by the network, News18 Kumbh is to provide live coverage from multiple ghats and akharas. With 24-hour live streaming, special programming, and curated shows, the channel will delve into the mythology, spiritual significance, and cultural traditions of the Maha Kumbh. From detailed insights into the Shahi Snan and the importance of bathing rituals for different akharas to key dates, travel advisories, and daily event calendars, News18 Kumbh will serve as a guide for devotees and viewers alike.

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News18 control room at Prayagraj

As a tribute to the spirit of Maha Kumbh 2025, News18 also released a specially composed song that beautifully captured its essence and magnificence.

News18 network has deployed a dedicated team to cover the event. and has set up operations in Prayagraj to bring viewers updates and insights over the two-month-long event. 

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iWorld

Bill Ackman’s Pershing Square makes $64 billion bid to acquire Universal Music Group

Ackman pitches NYSE relisting plan as UMG board weighs unsolicited offer

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The hedge fund has proposed a business combination that values UMG at €30.40 per share, representing a hefty 78 per cent premium to its current trading price. The offer includes €9.4 billion in cash alongside stock in a newly formed entity, with shareholders set to receive €5.05 per share in cash and 0.77 shares in the new company for each UMG share they hold.

Under the proposal, UMG would merge with Pershing Square SPARC Holdings Ltd and re-emerge as a Nevada-based entity listed on the New York Stock Exchange. The move is designed to boost investor visibility and potentially secure inclusion in major indices such as the S&P 500.

Pershing Square Capital Management ceo Bill Ackman argued that while UMG’s operational performance remains strong, its market valuation has lagged due to external factors. “UMG’s stock price has languished due to a combination of issues that are unrelated to the performance of its music business,” Ackman said, pointing to concerns ranging from shareholder overhang to delayed US listing plans.

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Ackman also flagged what he sees as untapped potential in UMG’s balance sheet and a lack of clear capital allocation strategy. He added that the market has not fully recognised the value of UMG’s €2.7 billion stake in Spotify, alongside gaps in investor communication.

The proposed transaction would also result in the cancellation of around 17 per cent of UMG’s outstanding shares, while maintaining its investment-grade balance sheet. Pershing Square has said it will fully backstop the equity financing, with debt commitments secured at signing. The deal is targeted for completion by the end of the year.

UMG, however, has struck a measured tone. The company confirmed that its board has received the non-binding proposal and will review it with advisers. It reiterated confidence in its current strategy and leadership under Lucian Grainge, signalling no immediate shift in stance.

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The proposal comes at a time when global music companies are navigating evolving investor expectations, streaming economics and capital allocation pressures. For Pershing Square, the bet is clear: sharpen the financial story, relist in the US, and let the music play louder in the markets.

Whether UMG’s board is ready to change the tune remains to be seen, but the spotlight on its valuation just got a lot brighter.

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